Alright – so today we’ve got the honor of introducing you to Paola Bermeo. We think you’ll enjoy our conversation, we’ve shared it below.

Paola , looking forward to hearing all of your stories today. Covid has brought about so many changes – has your business model changed?

Covid time had a big impact on my business. since it was when I became a mother and everything in my life changed. This led me to understand more the value of time and to be much more inspired for my collections. I could say that Covid was the impetus that gave Amore to make it happen and watch it grow.

Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.

Amore is the result of my life experiences and who I am. I grew up between Colombia and the USA. Where art has been part of my life. First I study journalism and then jewelry to mix the 2 and form Amore. which is born from a need to express and also empower and beautify humanity. I have curious hands that love crystals, stones and metals.Also. I have been a traveler. which has allowed me to collect stones and materials for my collections. I have several lines of jewelry: One is the Beaded line, another one is the luxury line where you can have unique pieces with beautiful textures. And the other one is the holistic. Which has the purpose of bringing a message through the jewelry. I also call it “jewelry to heal and empower”

Any advice for growing your clientele? What’s been most effective for you?

I truly believe that there is no magic formula for building clientele. However, I do believe that when there is constant work and commitment, the results are seen. Today it is undeniable that the virtual world is very important. part of my great work in recent years to grow audience has been the presence of Amore in social media. I consider social media to be a great one. tool to show about your work and everything that is in itself the brand and the product.

How did you build your audience on social media?

To be honest sometimes the virtual life is hard for me. because I prefer everything live and in contact with people. So many of my audience have been part of the job of getting to know them first since I have had the opportunity to live in different cities and that has been very helpful. If you are just starting out with the Social medial world, I advise you to have a very clear goal for each publication you make and that way you can reach the desired audience. You also have to be studying a lot, because the platforms are constantly changing. “It’s never ending” It is a job that is never finished, but as long as you are impeccable with your brand, more and more you can earn respect.

Contact Info:

• Website: www.amorecolombianjewelry.com
• Instagram: Amorecolombianjewelry
• Facebook: PaoBermeo Amorejewelry
• Other: What’sup app. 5127409785

Image Credits
Paola Bermeo