We recently connected with Ora Lockett and have shared our conversation below.
Ora, looking forward to hearing all of your stories today. Almost all entrepreneurs have had to decide whether to start now or later? There are always pros and cons for waiting and so we’d love to hear what you think about your decision in retrospect. If you could go back in time, would you have started your business sooner, later or at the exact time you started?
Embarking on the journey of entrepreneurship with THE GR8FULL COMPANY in 2019 has proven to be a transformative experience that I fervently wish I had initiated sooner. The impact on my family’s well-being has been profound, turning what initially felt like a leap of faith into a blessing. The business not only provided financial stability but also allowed me to discover my true passion. In the subsequent year, I founded THE BUILD GR8NESS, further expanding my entrepreneurial pursuits. This venture, in turn, opened unexpected doors, leading me to explore my creative side and resulting in the authorship of several books.
Reflecting on the time before these ventures, I recall a sense of hopelessness despite holding a great job. The contrast between my previous professional life and my current role as a serial entrepreneur highlights the fulfillment and purpose that I was missing. While I may have wished to start my entrepreneurial journey earlier, I recognize that our past experiences shape our future. The challenges and successes encountered along the way have become integral parts of my entrepreneurial narrative, emphasizing the importance of embracing the journey with gratitude for both the struggles and triumphs.
Ora, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?
As a professional with a diverse background in therapy and academic leadership, my journey has been shaped by a profound commitment to holistic well-being and business development. Serving as the University Director for SIUE, I honed my skills in fostering educational growth. However, it was my love for holistic therapy that catalyzed my deep appreciation for holistic health. This passion culminated in the creation of THE GR8FULL COMPANY, a venture dedicated to providing natural alternatives for hair, skin, and overall well-being. Our product line, which encompasses items ranging from hair and skin care to herbal supplements, teas, and home fragrances, can be explored at www.gr8full.club.
What sets THE GR8FULL COMPANY apart is our unwavering commitment to education. We strive to empower individuals by offering not just products but knowledge about wellness, holistic health, and health advocacy. Our mission goes beyond creating exceptional goods; we aspire to be a valuable resource for those seeking a holistic lifestyle.
My involvement in business ventures expanded beyond holistic health, leading me to assist others in finding solutions for business funding and overall business success. Through www.gr8nessnetwork.com, I connect with entrepreneurs, offering guidance and support to help them thrive. This commitment to entrepreneurship has also manifested in various publications covering business strategies, health, and most recently, children’s financial literacy. You can explore these publications at https://a.co/d/f5Im82Q, showcasing my dedication to diverse areas of knowledge.
As a serial entrepreneur, my proudest accomplishment is the ability to elevate and support others. I aspire to be a conduit for positive change in every household, whether it’s through improved health or the creation of generational wealth. My journey reflects a holistic approach to life, business, and community, aiming to make a lasting impact on individuals and families alike.
Let’s talk about resilience next – do you have a story you can share with us?
In the fall of 2020, I found myself at a pivotal juncture in my entrepreneurial journey, eager to fortify my brand through trademark registration. However, the path to securing my brand proved to be a daunting and unfamiliar terrain. Undeterred by the complexity, I sought the expertise of the R.J. Pierce Law Group, a decision that turned out to be nothing short of transformative.
From the outset, R.J. Pierce Law Group demonstrated an unparalleled commitment to guiding me through the intricate process of trademarking. Their team was not only knowledgeable but also incredibly supportive, patiently shepherding me through each step of the journey. Despite encountering several unforeseen challenges, my resilience became the driving force that propelled me forward. The journey was not without its hiccups, but I remained steadfast in my determination to overcome obstacles.
The optimism and instrumental support provided by R.J. Pierce Law Group were indispensable during this undertaking. Their expertise was not just legal but motivational, turning what could have been an overwhelming experience into a series of manageable steps. Reflecting on this journey, I am immensely grateful for their guidance. I cannot help but wonder how I would have navigated the complexities of trademarking without their exceptional assistance. It is with great pride and satisfaction that I announce the successful securing of our trademark in January 2024 – a major milestone that not only safeguards my brand but marks a significant achievement in my life and for my company.
Any insights you can share with us about how you built up your social media presence?
I firmly believe that the substantial growth in my social media engagement, particularly on Facebook where my followers have burgeoned from a modest number to an impressive 80,000, is a direct result of my commitment to providing valuable content that resonates with my audience. Despite the unconventional journey to such a considerable following, the welcoming community that has formed is a testament to the impact of content that genuinely adds value.
The key to this growth lies in content that goes beyond mere promotion and focuses on addressing the needs and aspirations of my audience. By consistently delivering content centered around enhancing well-being, I’ve created a space that attracts individuals seeking ways to improve their lives. Whether it’s tips on holistic health, business insights, or guidance on personal development, my content strives to be a valuable resource for those looking to enhance their overall well-being.
The organic growth of the community suggests that there is a genuine appreciation for content that provides tangible benefits. It’s not just about accumulating followers; it’s about building a community that values the information shared and finds it applicable to their lives. This unexpected but warm reception on Facebook reinforces my belief that by genuinely helping and adding value to others, we can create a space that fosters growth, learning, and positive engagement.
Contact Info:
- Website: www.gr8full.club
- Instagram: https://www.instagram.com/thegr8fullcompany/
- Facebook: https://www.facebook.com/ora.lockett.9/
- Linkedin: https://www.linkedin.com/in/ora-lockett-319a66149
- Youtube: https://www.youtube.com/channel/UChZz1PCYW1YzZBNO6oBM-ug
- Other: https://www.gr8nessnetwork.com/ https://a.co/d/fZEI0D6 https://a.co/d/0l3Aikg
Image Credits
Photos by Damond Lockett