We were lucky to catch up with Nore Webster recently and have shared our conversation below.
Nore, appreciate you joining us today. What was it like going from idea to execution? Can you share some of the backstory and some of the major steps or milestones?
How did I start? Well my business has gone through a series of names and purposes. We started out with my younger sister- building off of her love for customizing clothes to now rebranding with myself as the sole owner and designer. I’m self taught so that’s a story in itself. I literally bought a $50 sewing machine from Walmart and watched YouTube videos. I had never seen myself actually making clothes so to be where am I today is a huge blessing. It’ll be a year since my official rebrand in April ‘23 and I’m excited. I had to figure out the direction I wanted my business to go in, should I continue to offer custom designs, adding ready wear,etc. The hardest part is organization especially when I’m doing all of the work myself. I often struggle with that. Relaunching was bittersweet: I recreated my logo, order stationary, shopped for ready wear and designed my website and content. The downside to that is when I’m indecisive the work was tedious. But I made through that process!
As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?
I’m a self taught clothing designer for my business, Boulevard Ninety. I’ve always been into fashion and clothing, I got my start by helping my younger sister customize clothing. I made a name for myself and brand by participating in local fashion shows and putting on one of my own. I’m currently working by executing design ideas for clients. I am most proud of our hygiene/healthcare initiative called Project Takecare, where we promote self love through hygiene kits. We distribute them to underprivileged youth in Cincinnati. I hope future and upcoming designers prosper in this field but also give back in anyway because the support and care is needed.
Can you open up about a time when you had a really close call with the business?
There are so many ups and downs in business that It can be very overwhelming. I’m currently in a space where I’m catching up on old orders and I’m also making sure every penny is budgeted and spent where it’s needed. With everything going on in the world it has been slower for my business but I’m pushing through and I’m starting to see the light (hopefully there is a light lol). And I appreciate everyone in my circle that has been patient with me during this time.
Where do you think you get most of your clients from?
Word of mouth. Secondly, I would have to say social media content.
Contact Info:
- Instagram: Blvd90_official
- Facebook: Boulevard Ninety
Image Credits
Adam Delane