Alright – so today we’ve got the honor of introducing you to Noel De Christian. We think you’ll enjoy our conversation, we’ve shared it below.
Noel, thanks for joining us, excited to have you contributing your stories and insights. Let’s start big picture – what are some of biggest trends you are seeing in your industry?
I’ve seen customers want larger prints. As more and more people are working from home and spending more time in their space, they are doing a lot to make their spaces very special for them. Because my prints are, for the most part, of their natural environment, it seems to bring nature in the home or office. I’ve noticed that in the past, prints that were say 40″ wide where considered “large” this is no longer the case. My customers are asking for very large prints in excess of 60″ wide and this is making a much larger impact in the room there they are hung. Of course, I’m thrilled that my pieces are transforming rooms by adding nature’s color and vibrance. It’s been proven that by adding photos of nature to a space, moods are improved and tension is lowered.
As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your background and context?
Covid impacted us all but for those with small businesses such impact was great. I was forced to shut my gallery space and sell my prints via my website and past client connections. I now work with interior designers and decorators a bit more closely while also providing private collectors what they want. My photography art prints are sold ready to hang and guaranteed to make a statement in any room. The interesting thing is that I’m selling more pieces now then ever.
I’m also spending more time with photography clients by helping them take their photography to the next level. My one-on-one personalized photography workshops and lessons are a huge success for those aspiring to improve their photographic skills and vision. Because I’m a people person who normally shoots alone, I’m getting the much needed people contact that I so enjoy. I particularly enjoy when clients send me feedback as to how my lessons have shaped their photography and how happy they are with the results. Few things make me happier than a satisfied client.
When I’m not teaching photography or marketing my prints, I’m traveling and shooting landscapes. It’s normally, done alone and in the tranquility of nature. I enjoy getting up before the crack of dawn to shoot the morning colors that only nature can deliver. Watching how the colors and shades change from minute to minute is a rush and I’m lucky to be able to record these moments in photography. Of course, it’s not all pleasure. Sometimes, the sunrises, or sunsets, are not very spectacular as I’m being eaten alive by mosquitos or worse sandflies. I’ve been known to drive for hours to a location that I think is going to photograph beautifully only to find out that a forest fire has consumed most of the trees. Luckily for me, the aggravation are lessen when I’m rewarded by breathtaking landscapes.
What do you think is the goal or mission that drives your creative journey?
I would be lying if I said money is not a goal. We all need money. Travel, food, equipment, shelter all cost money so, yes, one of my goals is to make a living doing what I totally enjoy. Another important goal is to bring beauty into people’s spaces. When I see how my prints transform an ordinary room to a spectacular room is a huge rush of joy and excitement and one that I can’t really describe. Equally important goal is to introduce nature into people’s lives and thus make them aware of its fragility. I stress to clients that the idea is to only take pictures and leave nothing behind that can damage landscape or eco system.
Have you ever had to pivot?
My photography business has been changing since I stared 35 years ago. I used to only photograph people then I added events (yes, many weddings under my belt) and even pets while for the last 8 years or so, I shoot landscapes almost exclusively. Of course, the biggest pivot happened during Covid but at least I was not alone in having to change or reinvent my business. I’m a believer in change and sometimes change can be painful, or expensive, but what we learn from it is priceless. Also, because I deal with photographic equipment, software and computer hardware, the changes in those areas are constant.
Contact Info:
- Website: www.noeldechristian.com
- Instagram: @noeldechristian
- Facebook: Noel de Christian
- Linkedin: Noel de Christian Photography
- Youtube: Noel de Christian
- Yelp: Noel de Christian Photography