We recently connected with Noam Dromi and have shared our conversation below.
Noam, appreciate you joining us today. Can you talk to us about a project that’s meant a lot to you?
One of the most meaningful projects I’ve had the privilege to work on was my collaboration with Tiffany Woolf on Silver Screen Studios. The essence of Silver Screen Studios is to celebrate the lives and experiences of inspiring seniors through various digital media forms. The project wasn’t just about creating content; it was about giving voice to a generation that lived through significant historical events, personal triumphs, and challenges.
Our platform showcased legends like talk show host Larry King, television writer Norman Lear, actress Ellen Burstyn, and Senator Carl Levin, among many others. But beyond these well-known figures, Silver Screen Studios also highlighted everyday seniors, the unsung heroes in our communities, who have lived extraordinary lives filled with stories of resilience, love, loss, and adventure.
What made this project especially meaningful to me was the intergenerational dialogue it fostered. It wasn’t just reminiscing about the past; it was about drawing wisdom from these experiences and understanding how they shape our present and future. The stories we captured ranged from daring escapes from Nazi-occupied territories to personal journeys with iconic bands like The Grateful Dead. Each narrative was a testament to the indomitable human spirit and the rich tapestry of life.
Furthermore, the feedback and reactions from our audience, spanning multiple age groups, were overwhelmingly positive. Younger viewers expressed how the series gave them a newfound appreciation for the seniors in their lives, while older viewers felt seen, heard, and celebrated.
In a world where the elderly are often sidelined or overlooked, the Silver Screen Studios platform and our programming served as a poignant reminder of their value, wisdom, and contributions. Working on this project was not just a professional endeavor for me; it was a deeply personal journey that reshaped my perspective on aging, legacy, and the stories we leave behind.
Noam, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?
For those who might be unfamiliar with my work, I’m a veteran writer/producer, marketing executive, and digital strategist. My journey into the world of media and entertainment has been driven by a passion for storytelling and the power it holds to inspire, educate, and connect us. Over the years, I’ve had the privilege of working on a diverse range of projects, from my earliest work as a writer’s assistant in television to creative work as a writer, producer and director for entertainment companies, corporations, consumer brands, and nonprofits. I co-created the Dolphin Tale film franchise for Warner Bros/Alcon Entertainment and my partners and I won the first Primetime Emmy for VR as producers of The Sleepy Hollow VR Experience (along with a subsequent nomination for our work as executive producers of the short form series The Walking Dead: Red Machete).
One of the cornerstones of my career has been my role as the Managing Director and Executive Producer of Reboot Studios, the content arm of the Jewish arts-and-culture nonprofit, Reboot. Here, we’ve embarked on numerous projects that aim to bridge the gap between traditional storytelling and the ever-evolving digital landscape.
What truly sets me apart in this industry is my holistic approach to content creation. I believe that every story, whether it’s a brand narrative, a documentary or a cinematic tale, has the potential to resonate deeply with its audience. It’s all about finding that unique angle, that emotional core, and presenting it in a way that’s both authentic and engaging.
I’m incredibly proud of the work I’m doing with Reboot, from Silver Screen Studios, where we’ve honored seniors by capturing their invaluable stories in short films to our current slate of new releases including The Anne Frank Gift Shop, Just The Tip and We’ve Been Here Before. We’ve got some great projects on the horizon in 2024 as well.
To potential clients, followers, and fans, I want you to know that my work is more than just a job; it’s a mission. A mission to bring forward stories that matter, voices that need to be heard, and narratives that can make a difference. Whether you’re a company or brand looking to make an impact or an individual with a story to tell, I’m here to help bring that vision to life.
Can you tell us the story behind how you met your business partner?
One of my closest friends and colleagues is Jay Williams, currently the COO of the Infinity Festival. I met Jay Williams in 2005 when he was SVP of Creative Content at Walt Disney Studios, having established the first creative content team within a Hollywood studio. The theatrical marketing playbook for content was developed during his tenure and many of today’s senior studio marketing executives trained under him.
I was one of his vendors at the time, and when he left to head up the content group at Craig Murray Productions (now MOCEAN) we continued to collaborate on projects. As the years progressed, and I took on new roles, he was both a client and a vendor but most importantly a dear friend. When he became one of the Co-Presidents of K/O Paper Products (the production company founded by mega writer/producers Alex Kurtzman and Bob Orci) he brought me in as a creative strategist to help them develop their digital content offerings and that lead to us sharing in the win for the first Emmy for VR as part of the team behind the creation of the Sleepy Hollow Virtual Reality Experience.
When he left K/O in 2015, Jay and I joined forces with actor/writer/producer Orlando Jones to launch Legion of Creatives, a production company developing premium short form content for the digital space. We got our second Emmy nomination for our work as Executive Producers on the AMC Digital series The Walking Dead: Red Machete, partnered with Ubisoft to write and produce the live action prequel to Ghost Recon: Wildlands and had a first look deal at ABC Digital to produce original content thanks to the trust and support of Chris Thomes.
Eventually the marketplace changed and the company shut down, but Jay continued to expand his repertoire as a producer, executive and educator.
In an industry that can feel increasingly insular and unkind, Jay is a rare breed, willing to roll up his sleeves and help anyone at any time, however he can.
Have you ever had to pivot?
Pivoting is an integral part of growth, both personally and professionally. One of the most significant pivots in my career came after spending years in creative marketing, trying to get industry professionals to read my scripts. While I was deeply passionate about storytelling, I realized that the traditional route might not be the only way to make an impact.
The entertainment industry, like many others, is in a constant state of flux. The current dual strikes in the entertainment sector (as of this writing) are a testament to the challenges we face. Such situations underscore the importance of resilience and entrepreneurship in navigating the unpredictable waters of the media world. Rather than being disheartened by the challenges, I took them as an opportunity to pivot and redefine my approach.
I transitioned from solely focusing on scriptwriting to embracing a broader role as a writer and producer. This move allowed me to have a more hands-on approach in bringing stories to life, ensuring that the narratives I was passionate about were not only written but also produced and shared with audiences.
Moreover, as the entertainment landscape evolved, I recognized that storytelling was no longer confined to a single platform. The convergence of narrative, technology, and marketing became the new frontier. Embracing this intersection, I ventured into projects that leveraged multiple platforms, from traditional cinema to digital media, ensuring that stories reached audiences in diverse and impactful ways.
This pivot was not just about adapting to industry changes; it was about evolving as a storyteller. It taught me that while the medium might change, the essence of a good story remains constant. And with the right blend of creativity, technology, and marketing, any narrative can find its audience and leave a lasting impact.
Contact Info:
- Website: rebooting.com
- Instagram: https://www.instagram.com/noamenclature/
- Linkedin: https://www.linkedin.com/in/noamdromi/
- Twitter: https://twitter.com/noamdromi
- Youtube: https://www.youtube.com/@NoamDromi
Image Credits
Photo credits by Elizabeth Reynolds