We recently connected with Nick Hernandez and have shared our conversation below.
Hi Nick, thanks for joining us today. Let’s start with the story of your mission. What should we know?
More than 15 years ago, as a medical practice administrator I saw a need for private practice physicians to get help with a niche of services that were not being addressed. That was the motivation for me to start my own business that assists physicians with strategy, transactions, and partnerships.
Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers
I am a former medical practice administrator who started my own consulting company in 2007 with the sole mission of helping physicians succeed in private practice. The consultancy has a narrow focus in that we specialize in three primary areas: strategy (including strategic planning, growth strategy, and exit strategy), physician matters (including physician partnerships, succession planning, and governance), and transactions (including mergers & acquisitions, joint ventures, and private equity investor relationships).



What do you think helped you build your reputation within your market?
My experience as a medical practice administrator has definitely helped in that regard. A vast majority of professionals (consultants, attorneys, and accountants) have never worked in a medical practice with physicians. Having had that experience benefits in that I can better relate to the operations of a medical practice and better understand the daily life and challenges that private practice physicians face.


We’d love to hear about how you keep in touch with clients.
With current and former clients, it is important that you stay in touch so that you stay top of mind with them. The key is to not overwhelm them (such as spamming them or sending monthly newsletters if they didn’t opt in to receive them), but rather to reach out in an appropriate, timely, and relevant manner. Perhaps it is as simple as wishing them a Happy New Year or maybe sharing an industry news story that may be relevant. You can also encourage clients to follow you on the social media platform of their choice. No matter the method(s) used, I feel it is important to not come across as braggadocios nor as desperate for a project, but rather as someone who is knowledgeable in the industry and with relevant subject matter.



Contact Info:
- Website: www.abisallc.com
- Instagram: https://www.instagram.com/abisa_llc
- Facebook: http://www.facebook.com/ABISALLC
- Linkedin: http://www.linkedin.com/company/abisa

