We were lucky to catch up with Natasha Meyer recently and have shared our conversation below.

Natasha, appreciate you joining us today. Do you manage your own social media?

I manage my own social media. I started my instagram account as a tool to meet new clients and grow my business, but it became so much more than that. It has become this amazing community of future home buyers, fellow business owners, interior design connoisseurs, book lovers, diet coke girlies, Bert fans (he is my dog), and so much more.

I think the biggest insight with social media that I would have for others would be, not to be afraid to be yourself. If you create content you love and that is uniquely you, people will be drawn to it. While sharing things about your business is important, I think it is just as important to show who you are as well. Share the behind the scenes of your day, the recipe you make for Thanksgiving every year, the book you loved, the movie you hated. While social media can be such a great business tool, it should also be fun! We are so over saturated with content these days, that if you want your content to stand out, it should reflect who you are. And when in doubt, share a cute picture of your dog.

Natasha, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

I am a real estate agent in the Greater Milwaukee Area of Wisconsin with the Falk Ruvin Gallagher team of Keller Williams. I help people buy and sell residential real estate, from first time home buyers to investors looking to grow their portfolios.

I started my career in real estate because I have a passion for Milwaukee homes and design, and love for being of service to others. Buying a home and selling a home are some of the biggest moments in peoples lives, and as real estate agents, we get to be of service every step of the way.

And while there are so many happy moments… Like getting to call buyers, who have had multiple offers rejected, to tell them they finally got an accepted offer on their dream home! Or getting to hand over the keys to a buyer who has been working hard for years to make their home buying dream a reality. What a lot of people don’t realize is, not every sale in real estate is a happy one. From a death in the family, to divorce, to illness, this can also be one of the hardest moments in a clients life.

So being able to guide and support my clients, no matter the circumstances, truly is the best part of this job. I am an advisor, a friend, a painter, a stager, a mover, a problem solver, and I wouldn’t have it any other way.

I think what sets myself and my team apart is our dedication to being the best for our clients. As my teammate, Cathy Shaw, always says, “iron sharpens iron.” Everyday, I walk into an office with a team of individuals always seeking to grow, learn, and better themselves for our clients. Our clients and their needs are always at the forefront of our minds. And we push and support each other to be sure their experience is always the best it can be.

The one thing that is constant in life is change. And we are here to support our clients through those changes every step of the way.

How’d you build such a strong reputation within your market?

I pride myself on my integrity and loyalty to my clients. As many of my client have heard me say, I am not here to just find them a house, I am here to help them find the right home. Sometimes that can take weeks and sometimes that takes years. But in the end, doing what is best for them is all that matters.

I never want to win if it means my client has to lose. I am not in this business to sell homes, I am here to build relationships with my clients for a lifetime. Something that I hope shows in my work!

I think over 90% of our team’s business comes from repeat clients and referrals from our spheres. We know that trust isn’t given, it is earned. And we work hard to show our clients that we are worthy of their trust!

We’d love to hear about how you keep in touch with clients.

Like I have said, I am in this business for the people. So one of my favorite aspects of this career has been finding new ways to connect and keep in touch with clients. From little touches, like home anniversary cards, to big events, like a fundraiser I held last year for a local animal shelter.

Each year I do several little gift drop offs, send lots of snail mail, and our team hosts 3-5 amazing events a year. Last year we hosted a virtual cooking class, an apple picking event at an orchard, and an evening at a local beer garden.

I do also make it a point to call, text, and email my clients as often as I can. And social media has become a great way to stay in touch when life gets a little busy!

You go from spending so much time with someone in the home buying/selling process, to not really seeing them a lot. So I genuinely do miss my clients as so many of them have become close friends. I am always excited to hear about the new couch that they bought that looks amazing in the sunroom or the kitchen renovation they just completed.

And when I can, I am always eager to support my clients with their own businesses. Whether it is connecting two people who I think would benefit from networking or showing up to events they are hosting, I think when you show support for others, they want to support you back! And I am so thankful for a community who has been so supportive to me and my business.

Contact Info:

• Website: https://natasha.thefrgteam.com/
• Instagram: @natashameyer.realtor

Image Credits

All photographs taken by Ren Lenhof, Studio 29 Photography