Alright – so today we’ve got the honor of introducing you to Nancy Weiss . We think you’ll enjoy our conversation, we’ve shared it below.

Nancy , thanks for taking the time to share your stories with us today What’s the backstory behind how you came up with the idea for your business?

For seventeen years I helped manage four country clubs, selling memberships, planning events, and my favorite, coordinating golf outings. I had a certification teaching charitable organizations how to raise funds through golf, and I enjoyed working with people. Just as I turned 60 years old, I no longer had the career I believed I would maintain until my retirement. I took a few months off to regroup but then I wanted to get back to work. Managerial Job opportunities for women my age are limited. I needed to reinvent myself and find a career without compromising my self-worth. It was at my daughter’s encouragement that I start a blog. I have always enjoyed fashion and beauty and what better what to share this passion was through blogging

Digital Marketing was rapidly gaining popularity, and there weren’t many women within my age group sharing platforms. After a short online course, my daughter created our website along with accounts on social media, afterwards we started to brainstorm on blog ideas. We built our brand around midlife living sharing topics on fashion, beauty products, travel, entertainment, grandchildren, and food.

We began in 2018 with zero followers, and as we grew, brands started reaching out. In the past few years, we have collaborated with Tommy Bahama, The Four Seasons, PXG, Easy Spirit, AARP, AAA Life Insurance and many more.

Nancy , before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?

A Two Drink Minimum is a lifestyle blog – Toasting Ageless Style I’m Nancy Weiss, a content creator dedicated to empowering women aged 50+ with style, beauty, and wellness insights. Through my Instagram account and blog, I provide a space for women seeking genuine style inspiration and confidence. While we are all unique, we strive for the same results of looking good and feeling good about ourselves. I believe in embracing personal style without compromising authenticity or trying to appear younger. My content includes fashion tips, beauty advice, delightful recipes, and engaging activities for enjoying quality time with grandchildren. My goal is to help encourage women to have fun with fashion, no matter their age. Together my daughter Brittany and I will only write about products and services we review and would recommend to a vast majority of our readers.

Now, you might be wondering about the name “A Two Drink Minimum.” Well, it’s a family joke, as my children often humorously remind me to limit myself to a two-drink MAXIMUM.

Have you ever had to pivot?

Be a good negotiator, it’s crucial to have strong skills. Most brands will propose their rates. It’s important to stand by your own rates. Every collaboration with a brand should offer something valuable, whether it’s monetary compensation or substantial exposure. Crafting blogs and generating content demands time—recognize your value and avoid settling for less than you deserve.

Learning and unlearning are both critical parts of growth – can you share a story of a time when you had to unlearn a lesson?

Always secure a signed contract no matter how much money is on the table, We neglected to do so once, and it resulted in not receiving payment. Thankfully, the sum wasn’t substantial, but it was a disappointing experience. Nevertheless, mistakes serve as lessons—we learn and progress from them.

Contact Info:

• Website: [email protected]
• Instagram: a.two.drink.minimum
• Facebook: https://www.facebook.com/atwodrinkminimum?mibextid=JRoKGi
• Linkedin: Nancy Weiss
• Twitter: A Two Drink Minimum
• Other: Pinterest A Two Drink Minimum

Image Credits
Piperarielle Photography