We’re excited to introduce you to the always interesting and insightful Nadia Schwab. We hope you’ll enjoy our conversation with Nadia below.
Nadia , appreciate you joining us today. How did you come up with the idea for your business?
It all started when I was living in the Middle East, in Saudi Arabia. At that time, I launched a handbag with a friend in Dubai — and I’ve always been passionate about bags. When I moved to the United States, I decided to create my own brand: Nadia Schwab Collection.
The first design was a handbag made entirely of natural bamboo — and it was a huge success! I believe bamboo brings a unique sophistication; it’s timeless, modern, and elegant.
Over time, I began working with leather, bamboo, and other materials. Then came the idea of launching a line of sunglasses, which is another passion of mine, besides handbags.
Today, Nadia Schwab Collection is based in both the United States and Brazil. I sell worldwide, but I have a special affection for my Brazilian audience — that’s why I also have a website in Brazil.
And that’s how it all began — from a passion for design and style came a brand that reflects a little bit of who I am.
Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.
I’m Brazilian, and my journey as a digital influencer started when I moved to Saudi Arabia and began sharing my daily life. My passion for fashion led me to attend major events like Fashion Week and publish my first book, followed by two more.
My fashion line began with a handbag launched in Dubai, and later in the U.S., I introduced the Nadia Schwab Collection, starting with a bamboo bag that became a huge success, now expanding to leather and sunglasses.
What sets my brand apart is authenticity and a personal connection with my audience. I’m proud to create products and content that reflect my style, experiences abroad, and commitment to offering something unique, stylish, and meaningful.
Any thoughts, advice, or strategies you can share for fostering brand loyalty?
By sending emails, hosting events, and creating meaningful interactions that make clients feel valued and connected to the brand. I also stay active on social media, sharing updates and stories that reflect our values and strengthen long-term relationships.
What’s been the best source of new clients for you?
Most of my new clients come through word of mouth and social media. Personal recommendations and authentic online presence have been the strongest ways to connect with people who truly identify with my brand and values.
Contact Info:
- Website: https://www.nadiaschwabcollection.com
- Instagram: nadiaschwabcollection
