We recently connected with Mya Bloodgood and have shared our conversation below.

Mya , appreciate you joining us today. How did you come up with the idea for your business?

Honestly, coming up with the idea to start my business was not spur of the moment. It was a development over time; I saw things happening in my community, the country, and our world and knew I wanted to change them. I consider myself a visionary, so I saw exactly what I wanted to do, but I was initially unsure how I wanted to do it. It wasn’t until December 2021 that I was able to make my vision clear. I saw other clothing brands growing and scaling, and I thought, “this is my calling.” I wanted to put activism on clothing. I wanted to make an everyday item mean something more than just its use. You can go online and see so many other brands selling clothing, bags, shoes, and accessories that have no meaning and no mission; I wanted to be different.

Mya , love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

Greetings, I am Mya, the owner of Ghetto Interlude. My brand specializes in creating clothing with messages that will spark meaningful conversations leading to change. Now I know what may have crossed your mind. “Why Ghetto?” Let me drop the confusion; with my brand, the negative connotation surrounding the word ‘Ghetto’ is eliminated and replaced with an unconventional definition. To me, Ghetto is an acronym meaning The Greatest Heroes Emanate Through Tainted Odds. This means that no matter your trials and tribulations, you have the ability to be the next big inspiration. Interlude encompasses the ideas of reflecting, refocusing, and rejoicing while in the process of achieving. Don’t let where you come from determine where you’re going.

Any advice for growing your clientele? What’s been most effective for you?

The most effective strategy for growing my clientele has been remaining true to my mission statement and the values I built my brand off of. I think that more people will buy from you if they can see that you are personable, relatable, and humble. I think this is also how you keep your customers around. Building a community with your customers has to be the most important part because family supports family.

We’d love to hear a story of resilience from your journey.

I don’t think there is a specific story that illustrates my resilience; it is the journey as a whole that truly does it. Getting up every morning, thinking about new designs and marketing techniques, even though various in the past have failed, demonstrates resilience. Being able to keep going after having a week of no sales demonstrates resilience. No single story would genuinely illustrate my commitment to this journey of my brand. Each step I take takes resilience.

Contact Info:

• Website: ghettointerlude.com
• Instagram: ghettointerlude
• Facebook: ghettointerlude
• Twitter: ghettointerlude
• Other: Tiktok: Ghettointerlude

Image Credits
Lamine Seck, Kaya Brown