We’re excited to introduce you to the always interesting and insightful Monique Ross. We hope you’ll enjoy our conversation with Monique below.

Hi Monique, thanks for joining us today. Let’s start with the story of your mission. What should we know?

In 2018, I created the MDOTROSS Style Studio to deliver style solutions to clients through products and services with longevity at the forefront. My mission is to share my gift of empowering women by helping them tap into their highest potential of personal style and confidence.

Growing up in Los Angeles developed my understanding of style as an essential form of self-expression. Your style is more than just the article of clothing that you put on – style is personality, it’s happiness, sadness, it has the power to be whatever you need it to be. There have been days where I catch a glimpse of myself in the mirror, and I am reminded of who I am. My style fills the gap when there is nothing more to say. It is often overlooked, but cultivating your personal style is a true form of self-care. Through my work, I have been honored to help my clients develop poise and confidence in how they show up and present themselves in all different spaces from personal to social to professional. Feeling great externally, helps feed you internally to be your best self.

I created the MDOTROSS brand to turn my attention to detail, natural eye and expertise into a lifestyle Style Studio that inspires clients to embody their authentic selves – to show up for themselves every day. The MDOTROSS Style Studio is a full service style experience providing carefully curated, timeless wardrobe pieces from my boutique and customized styling services for any and every occasion.

As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?

Los Angeles truly defined my love for fashion and style, but my passion and interest in fashion was further refined working in luxury fashion retail and public relations. After years of personal and professional experiences in the fashion world, I created the MDotRoss brand to turn my passion and expertise into a business and community. The MDOTROSS Style Studio is unique because we bring elevated and curated capsules each season that allow clients to build their wardrobe with quality and versatile pieces for a variety of occasions. In order to maintain exclusivity and uniqueness to the shop, we will rarely restock items, but we can always promise to carry pieces you’ll love every season.
In addition to the boutique, we are also a full service style studio – after you choose items you love, we offer styling services to help tailor the look to perfection.

I am most proud of the service offerings I provide from the Style Studio. I have had the pleasure to work with many different clients from all walks of life, in different professional arenas – from highly-sought after social media influencers, executive men and women on the move, small business owners launching new brands, and more. In every case, I am able to work with them to customize style solutions to fit their specific needs. It warms my heart when they provide testimonials on their experience and I realize the impact I have made in their lives.

Because of my deep experience in the service industry, I pride myself on providing a top of the line, luxury service. In a world full of options, stellar personal service will always rise to the top. An important part of kicking off my services is the discovery call. This is our opportunity to discuss your style goals, dos and don’ts, your budget, and everything else style related. From this call and your responses on a short style survey, I customize a style plan with various options to fit your needs. I am proud of my ability to elevate the style of all my clients while ensuring they remain true to themselves.

What’s been the most effective strategy for growing your clientele?

USE YOUR NETWORK! As a stylist and business owner, your network is key and it is important to grow your network by seeking referrals from your clients. No matter the industry, you can always find someone who can utilize your services or someone who knows someone who can use your services. Once you get your first client, pick their brain and listen closely to understand what attracted them to you and how they felt about their service after the fact. People will tell you what they need with just a simple conversation. Last, I’m never afraid to promote my business or offer additional services to existing clients and because I’ve listened to their needs, I’m able to assess where I can add value to their lives.

We’d love to hear about how you keep in touch with clients.

Just like the seasons, your style needs change too. I am always checking in with clients on social media, supporting their personal endeavors, and truly aiming to be their ‘fashion friend.’ My clients know that I am keeping up with them. They feel connected to me and the brand, and they know they can trust me because I understand who they are. So when they make their next career jump and need a new wardrobe or book their next vacation, speaking engagement, or brand shoot, make the transition from working woman to stylish mama, they have full confidence that I will nail the look for them.

Contact Info:

• Website: https://mdotross.com
• Instagram: https://www.instagram.com/shopmdotross/
• Linkedin: https://www.linkedin.com/in/monique-ross-89950480/
• Styling IG: https://www.instagram.com/styled_by_mdotross/
• TikTok: https://www.tiktok.com/@styledbymdotross

Image Credits
Photographer: Danielle Flowers (2 Photos) Photographer: Chris Glover (1 Photo) Photographer: Anthony James (1 Photo) Photo Courtesy of PRMP Brow & Lash Studio