We’re excited to introduce you to the always interesting and insightful Molly Levitt. We hope you’ll enjoy our conversation with Molly below.

Hi Molly, thanks for joining us today. Parents play a huge role in our development as youngsters and sometimes that impact follows us into adulthood and into our lives and careers. Looking back, what’s something you think you parents did right?

My parents instilled in me a strong sense of independence and resilience that has profoundly shaped both my life and career. They believed in giving my siblings and I the tools to learn and grow, rather than simply handing us the answers. While of course it was frustrating as a child, ultimately it taught me the importance of problem-solving and perseverance while having a support system.

My parents celebrated each and every one of my wins and losses. I never received a “Molly, are you sure you want to start a business, are you sure you can do this?” Instead I received, an “Ok, we support you and know you are going to do your very best and we cannot wait to see what is to come.” The support from my parents echoes in my ears everyday pushing me forward to make Lone House the best it can be and more.

I aim to create an environment where creativity and problem-solving are encouraged, much like my parents did for me. I want to empower others to explore and find their own paths, just as I was able to. Their belief in my ability to rise after falling has given me the confidence to face challenges head-on in my career.

Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.

For those who may not know me.. I am someone who loves to laugh, dance, and connect with others. I mean put me in a room where I know no one and I will have met everyone in that room by the time the night ends.

I stumbled into the fashion world after graduation college and now I am the very proud Founder of Lone House.

I wanted to create a business where community and fashion go hand in hand. Lone House is an online vintage designer resale store, but what really sets us apart is our focus on belonging. The vintage fashion scene can often feel competitive and intimidating, and I wanted to change that. My goal is to create a space where everyone feels welcome and included.

We have begun our latest faze of implementing that community part that I have been speaking of! We hosted our first ever fashion meets food night where we got our community together for a night of food, laughs, drinks, fun and of course fashion. Teaming up with Chef Asher made it truly special, and it’s just the beginning of what we envision for Lone House. I want to make fashion events fun, lively, and warm—transforming the perception that fashion is daunting into something joyful and accessible for everyone.

The main thing I want my clients/ followers/ fans to know is that my work, brand, and community is a place of high quality, beautiful vintage designer pieces going hand in hand with a place to create. A place to create community, memories, friendships and full closets ;).

We’d love to hear your thoughts about selling platforms like Amazon/Etsy vs selling on your own site.

I sell on my own website as well as adding a few pieces on platforms like Depop. I chose my own website because I wanted to stand out from the others and create a space where people can easily find all the information about Lone House in one place.

One major pro of having my own website is that I have full control over the branding and user experience. I can curate the design, showcase my collection, and tell the story behind each piece in a way that truly reflects my vision. It also allows me to build a direct relationship with my customers, which is really important to me.

On the flip side, running my own site means I have to invest time and effort into driving traffic and marketing, which can be challenging. It requires ongoing work to optimize for search engines and engage my audience on social media.

Using platforms like Depop has its own benefits, too. They have built-in audiences, making it easier to reach new customers who might not find me otherwise. However, I have less control over how my brand is presented and the customer experience on those sites.

Overall, I find that a combination of both approaches works best for me. It allows me to leverage the strengths of each platform while maintaining my brand’s uniqueness and connection with my community.

What do you think helped you build your reputation within your market?

I believe building my reputation within the market comes down to genuine connections and community support. At various markets, I make it a point to approach other vendors, engage with them, and establish lasting friendships. I want to be known as someone who supports and lifts others up, rather than just focusing on my own business.

By fostering these relationships, I’ve created a network of mutual encouragement and collaboration. It’s not just about selling vintage pieces; it’s about sharing knowledge, ideas, and experiences with fellow vendors. I think that spirit of camaraderie has really resonated with people, helping to strengthen my presence in the community.

Ultimately, I strive to create an atmosphere where we all succeed together. When we lift each other up, we create a vibrant marketplace that benefits everyone involved.

Contact Info:

• Website: https://www.lone-house.com
• Instagram: @shoplonehouse