We caught up with the brilliant and insightful Miriam Castilla a few weeks ago and have shared our conversation below.
Alright, Miriam thanks for taking the time to share your stories and insights with us today. Let’s start with a fun one – what’s something you believe that most people in your industry (or in general) disagree with?
In the coaching and particularly the mindset coaching space, there is a self-serving myth being perpetuated.
This myth is that ‘limiting beliefs and old conditioning are insidious and difficult to identify and shift.’
AND THAT IS SIMPLY NOT TRUE!
Unfortunately, many people in the industry use a fear-based approach to marketing, aggravating the pain points and basically looking to convince people that they are somehow ‘broken’ and need some serious (& usually expensive) fixing.
I completely disagree with this sentiment and approach.
Because the most dangerous limiting belief of all is believing that you have one!
You see, your unconscious has 2 main jobs: to keep you safe and to keep you sane.
Which means it will FILTER what we observe in the world around us to fit our model of reality – to fit our beliefs.
If you believe people are difficult, you will see difficult people everywhere. If you believe people are kind and helpful, you will see kind, helpful people everywhere.
And if you believe you are broken and have some nasty deep-seated limiting belief that sabotages all your efforts, guess what….?
My philosophy and belief is that you can teach a person to fish – you can show them how to clear and shift their own limiting beliefs. Given the right tools, anyone can do it. And most negative beliefs are not even all that powerful.
When you better understand how the mind operates and that ‘neurons that fire together, wire together’, you realise there is a very simple way to clear negative thinking and beliefs:
You can simply REPLACE them with empowering new ones.
It’s just a matter of consistently choosing to focus on what will serve you (wiring those neural pathways to become stronger) while minimising the amount of energy and focus you give to negative patterns (causing those old neural pathways to atrophy and die)
It’s as simple as remembering that what you focus on, expands!

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.
It’s amazing how things from your past that seem totally unrelated can come together to form something new and powerful.
Years ago, I transitioned from a career in Engineering & Corporate Development to owning and operating a Finance Company. The two could not seem more different. The finance business was born out of a divorce where I found myself with two young children and zero desire to go back to a corporate 9-5.
Years later, finance was getting boring, so I chose to pursue my passion for teaching and personal growth. I started a new business in the coaching space, studying Hypnotherapy and Metaphysics. My focus was on helping women in small and micro businesses foster a success mindset while creating systems to grow their business – without having to sacrifice their lifestyle or time with their families.
Limiting beliefs and conditioning around what it means to have money and wealth unconsciously stops many business owners from succeeding. When they also lack money confidence (because nobody ever showed them how to organise their money and make it work for them) they can find themselves utterly stuck and struggling.
Of course, my experience in the finance business had already given me deep insights into the issues people face around money (what I call ‘silent money shame’)
This is what led me to found the Magnetic Money®️ Club in 2017.
The Magnetic Money®️ Club is a group coaching and training program with personalised support. We offer what nobody else in the world of money education OR the world of personal development offers. We give our members BOTH
With the ‘Magnetic Money®️ Code’, we take a holistic approach, marrying the magical with the practical. We help our members uplevel their alignment, their mindset AND their practical money management skills. They learn how to create more wealth and abundance consistently so they’re able to transform their relationship and attitude to money.
And of course, this system is based on the key skills I acquired in those seemingly disparate careers.
My engineering background gave me the ability to create a simple step by step system that anyone can follow. The finance business taught me how to make money work for you – even if you have irregular income. And of course, my training as a hypnotherapist allowed me to create bespoke hypnosis processes that help people shift unhelpful money patterns, thoughts and habits.
The difference this holistic approach makes is profound. And it amuses me to no end, that along the way I could not see how all these pieces of the puzzle would ever fit together – let alone in such an utterly perfect way.
The Universe truly does work in mysterious ways.

What else should we know about how you took your side hustle and scaled it up into what it is today?
I started my business while still working full-time in my Finance business AND playing cook and mum’s taxi to 2 busy teens. As much as it was all pretty nuts at the time, I also loved it because every single part of my life was lighting me up. Having limited time to dedicate to growing my business was a big blessing. It stopped me from suffering ‘shiny object syndrome’ and ensured I couldn’t afford to get bogged down in trying a million different things. It forced me to keep re-evaluating what I felt I ‘should’ do and kept me focused on the simplest possible game plan.
When people have lots of time (and money) available to start their a business, this can CREATE problems and delay their progress. Because when your resources are limited, you’re forced to be super mindful with what you spend them on and more likely to pay attention to what actually works and what doesn’t.
We have many Magnetic Money®️ Club members who are still in a part-time job while building their business. Most people tend to feel bad about this, like their business should just be an overnight success.
But I encourage them to STAY in their jobs as long as they can – until their business simply cannot do without them anymore. And until it \more than provides for their financial needs.
This approach takes so much pressure off, and allows them to retain a clear mind and maintain a logical and strategic approach in the way they build their business. The net effect is that they grow a stronger, more successful business faster.

We’d love to hear a story of resilience from your journey.
In 2021, my husband was diagnosed with Stage 4 Prostate Cancer. It was a major shock and incredibly confronting. But in so many ways, it was also an incredible blessing.
We were so grateful for all the mindset work we had done and the tools we had at our disposal.
I think we really shocked the hospital staff with our constant jovial attitude. We laughed and joked our way through every hospital appointment. Not from a sense of denial and not wanting to deal with reality – but from a sense of being so utterly grateful for the life we have and the amazing care he was receiving.
We became closer than ever, and we choose to let go of the things in our lives that were causing us stress. This included his business and some major income producing parts of my business.
As a result, our income took a drastic nosedive. But thanks to the work we had done to secure our financial stability; we were able to comfortably ride it out. Our lifestyle did not change, and we did not suffer any financial stress.
We had ‘married the magical with the practical’ and were reaping massive rewards.
With cancer treatment, we took a similar approach, combining western medicine with alternative and holistic nutritional regimes. And the outcome was spectacular. 6 months after diagnosis, there was no evidence of the primary or any metastatic tumours in his body. The Oncologist was floored.
It really was a beautiful testament to the power of taking a holistic approach – not just in your finances, but in other areas of life as well.

Contact Info:
- Website: https://www.miriamcastilla.com
- Instagram: miriam_castilla
- Facebook: https://www.facebook.com/miriamcastilla
- Linkedin: https://www.linkedin.com/in/miriamcastilla/
- Twitter: @miriam_castilla
- Youtube: https://www.youtube.com/miriamcastillatv
Image Credits
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