Alright – so today we’ve got the honor of introducing you to Mila Johnson . We think you’ll enjoy our conversation, we’ve shared it below.

Hi Mila , thanks for joining us today. Before we get into specifics, let’s talk about success more generally. What do you think it takes to be successful?

I believe that being intentional every day has truly elevated my career as a real estate agent. In this field, where personal connections and client satisfaction are paramount, approaching each day with purpose makes a significant difference.

Firstly, building and nurturing relationships is my number one priority. Being intentional means taking the time to understand not only my client’s real estate needs but also their aspirations, concerns, and preferences. By genuinely connecting with people on a personal level, I not only gain their trust but also create a foundation for long-lasting partnerships. It’s about going beyond transactions and focusing on my clients behind each deal. This not only leads to client satisfaction but also paves the way for referrals and repeat business.

Another crucial aspect is market knowledge. The real estate market is constantly evolving, and being intentional about staying informed is key. By dedicating time each day to research market trends, study the latest developments, attending relevant training, seeking opportunities for professional growth and understand the local nuances, I position myself as a market expert.

Success doesn’t happen by chance, and being intentional about setting clear, achievable goals keeps me focused and motivated. It’s about having a roadmap for where I want to go and ensuring that every action I take aligns with those objectives. This intentional approach helps me measure progress and make necessary adjustments along the way.

As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?

My journey into real estate began with my mom’s passion for real estate investment. Seeing her navigate the market, make strategic decisions, and witness the tangible results of those investments ignited my interest in the field. Without a doubt, real estate is a continuation of a family legacy and a commitment to guiding clients through one of the most significant financial decisions of their lives.

What makes my approach unique is that I wear two hats in the industry – not only am I a real estate investor, but I’m also a real estate agent. This dual perspective allows me to provide a comprehensive and informed service to my clients. I understand firsthand the dynamics of the market, the importance of strategic decision-making, and the nuances of real estate investment.

Working with clients who are looking to buy, sell, or invest in real estate, I draw on my personal experiences as an investor to offer insights that go beyond the traditional real estate agent role. I guide my clients not only through the process of finding the perfect home or selling a property at the right price but also in identifying opportunities for investment that align with their financial goals.

In the end, I am proud the legacy I’m building as a real estate investor – it’s not just about my portfolio but about the opportunities and security they provide for my family. I want my children and grandchildren to look back and see not only the tangible assets but also the values, principles, and lessons that guided our real estate journey. It’s about creating a lasting impact that extends far beyond my own lifetime, and that, to me, is the most rewarding aspect of being a real estate investor and real estate agent.

I want potential clients to see me as more than just a real estate professional; I’m a partner in their journey. Whether they’re buying, selling, or investing, my commitment is not just to the transaction but to their overall success and satisfaction. I take pride in the relationships I build and the positive impact I can make on their lives through the world of real estate.

We often hear about learning lessons – but just as important is unlearning lessons. Have you ever had to unlearn a lesson?

One of the biggest lessons I learned revolved around the misconception that I needed to be accessible 24/7 to succeed. It was a belief that, unfortunately, led to a bit of burnout.

In the beginning, I thought being constantly available was the key to success. I believed that responsiveness equated to excellent service, and I was determined to be the realtor who never missed a call or email, day or night. It seemed like the right approach to show dedication to my clients.

However, as time went on, I started feeling the toll it was taking on my well-being. Late-night calls and early morning emails became the norm, and I found myself sacrificing personal time, sleep, and relaxation. I was passionate about helping my clients, but I realized that being on call 24/7 wasn’t sustainable for the long term.

The turning point came when I experienced a bit of burnout. I realized that, in order to provide the best service, I needed to take care of myself first. It was a crucial lesson in setting boundaries and finding a balance that allowed me to be effective without compromising my health and happiness.

Now, I’ve embraced the importance of setting realistic expectations with clients from the beginning. I’ve learned to communicate clearly about my working hours and response times, emphasizing that while I am fully committed to their needs, I also need designated periods for rest and rejuvenation.

Additionally, I’ve integrated technology to help manage expectations more efficiently. Implementing automated responses during non-working hours has been a game-changer. Clients appreciate knowing when they can expect a response, and I appreciate having moments to recharge.

What’s been the most effective strategy for growing your clientele?

When I meet new people, whether it’s at a social event, a community gathering, or just in the course of everyday life, I make it a point to mention my profession. You never know when someone might be in the market to buy or sell, or when they might know someone who is. Being upfront about what I do has opened countless doors and created connections that I might not have otherwise discovered. Now, the key to successful networking isn’t just collecting contacts; it’s about nurturing those relationships. I’ve implemented a periodic follow-up strategy to stay on their radar without being intrusive. Whether it’s a friendly email, a personalized holiday card, or even a quick phone call just to check in, these touchpoints go a long way in maintaining a connection.

What’s great about this approach is that it’s not solely transactional. I genuinely care about the people I meet, and I want to be a resource for them, even if they aren’t currently in the market. By consistently reaching out and providing value, I’ve found that when the time comes for them or someone they know to make a real estate decision, I’m the first person they think of.

Contact Info:

• Website: https://homesmart.com/real-estate-agent/georgia/atlanta/82002-mila-johnson/Welcome
• Instagram: instagram.com/soldbymila
• Facebook: https://www.facebook.com/MJohnson.PropertiesCo

Image Credits
Teche Anglez Photography