Alright – so today we’ve got the honor of introducing you to Michelle Accetta. We think you’ll enjoy our conversation, we’ve shared it below.

Michelle , thanks for taking the time to share your stories with us today Let’s jump into the story of starting your own firm – what should we know?

When I embarked on my real estate journey in 2012, the landscape was dominated by traditional norms and practices. Everywhere I looked, there seemed to be a predefined script – from how agents dressed to the sales pitches they delivered. But from the very outset, I felt a deep urge to not just be another face in the crowd, but to stand out authentically.

My love for design, homes, and the well-being of people drove me to think outside the typical real estate box. I envisioned a practice where homes weren’t just structures, but sanctuaries. This vision led me to integrate Feng Shui and unique design principles into my offerings. While this might have seemed unconventional to some, it was a reflection of my belief that homes should provide emotional and energetic support to their occupants.

Setting out on this less-traveled path was not without hurdles. In opting for a unique niche, I often faced doubts and challenges, with no guidebook to tell me the “right” way. Yet, every twist and turn, every uncertainty, only deepened my resolve and refined my approach.

Today, I look back with immense pride at the brand I’ve built — one rooted in authenticity and passion. And if there’s one piece of wisdom I’d pass on to aspiring real estate professionals, it would be this: Embrace your uniqueness. Find that spark that excites you and build your practice around it. In doing so, you’ll not only attract clients who genuinely resonate with your approach but also discover a deep-seated joy in your work. After all, success is sweetest when it’s achieved on one’s own terms.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

Hi! I’m Michelle, a Luxury Real Estate professional with over 11 years of expertise in the South Bay. For the past 3 years, I’ve meticulously honed a sales approach that seamlessly blends Feng Shui and contemporary design principles to deliver unparalleled results for my clients.

For sellers, I elevate their property’s value by strategically employing high ROI improvements paired with Feng Shui. This not only optimizes their returns but adds a distinctive edge. I utilize Feng Shui not just for aesthetics but also to aid sellers in emotionally and energetically letting go of their homes. By offering both practical and transcendental solutions, I ensure a smooth transition for sellers. While it’s a thrill to consistently secure prices above the listing, my heart swells with pride when potential buyers spontaneously remark, “This home exudes such wonderful energy.” With my methods, such comments have become a delightful norm.

When assisting buyers, I transcend the traditional realtor role, becoming more of a guide. My mission is to understand their vision of a perfect home that aligns with their life’s aspirations. By imparting a comprehensive understanding of their desired market, I enable them to discern true value. More crucially, I equip them to craft compelling offers—typically, my buyers succeed within their first two attempts. To further elevate their experience, I provide complimentary Feng Shui consultations post-move, ensuring their new abode resonates with the energy they seek.

Beyond buying and selling, my flair truly shines in enhancing homes’ aesthetics and ambiance. Whether you’ve just relocated or crave a rejuvenated setting, I’m here as your design consultant and home stylist.

At the heart of my service lies a profound belief: a home should be a sanctuary that uplifts and supports your life’s journey. Oh, and let’s not forget—a smart real estate investment is a brilliant step towards wealth-building!

How’d you build such a strong reputation within your market?

In building my reputation within the real estate market, both with clients and fellow agents, a few key principles have guided my journey. Foremost among them is my unwavering commitment to honesty. I believe in maintaining transparency in all transactions and interactions, ensuring that clients and colleagues alike can trust my word and intentions. Additionally, I’ve always prioritized kindness and understanding in my professional relationships. The real estate industry, much like any other, has its challenges, but by approaching situations with empathy and respect, I’ve found that I can navigate even the most difficult scenarios with grace. Over time, these qualities have resonated with others in the industry and have been instrumental in establishing my positive reputation.

Are there any books, videos, essays or other resources that have significantly impacted your management and entrepreneurial thinking and philosophy?

While the entrepreneurial journey often feels like a roller coaster, there isn’t a particular book or philosophy that has profoundly shaped my entrepreneurial mindset. Instead, the most significant impact comes from the company I keep. I deliberately surround myself with successful individuals and make it a point to genuinely celebrate their victories, almost as if they were my own. When I witness a colleague’s business flourishing, even if mine isn’t at its peak, I don’t feel envy. Instead, I’m filled with genuine joy for them. This positive energy and approach have a way of circling back to me. So, if I were to pinpoint a philosophy, it would be celebrating others’ successes as if they were your own and fostering genuine happiness for their achievements.

Contact Info:

• Website: michelleaccetta.com
• Instagram: @michelle.accetta
• Other: https://shorturl.at/cmnoF – Google Reviews