Alright – so today we’ve got the honor of introducing you to Michael Baxter. We think you’ll enjoy our conversation, we’ve shared it below.

Alright, Michael thanks for taking the time to share your stories and insights with us today. Can you talk to us about how you learned to do what you do?

I find relevance in the age-old master-apprentice model, as it cuts through years of trial and error by working directly with the expert. Unfortunately for me, I did not have this opportunity. My approach was to study the imagery of professionals, whose work I respected. From that point I went through the tedious process of trial and error, discovering how to achieve the look I wanted. While it wasn’t quick and easy, it was exactly what I needed to learn the craft and develop my own unique style. In any field of expertise, it’s recommended to surround yourself with professionals who are better than you are. I networked with the same pros whose work I was impressed by, and I was a sponge. I gleaned anything I could from the conversations we had. After twenty years I still try to go into projects with an attitude of learning, although it’s shifted towards the client’s interests nowadays. In other words, I focus less on what I want to create and more on creating my client’s vision.

Michael, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

I’ve been in business for twenty years, as a Commercial Photographer specializing in architecture and interiors. My initial path was headed towards becoming a Cinematographer in LA. Shortly before graduation, I had a career-altering conversation with an experienced friend. I spent the next four years as a Technical Photographer at a leading accident reconstruction firm. I then took the plunge into Architectural Photography, which has led me to working with many talented Architects, Builders, Designers, and Developers.

I am meticulous in my approach to capturing each image. For interiors, it involves a lengthy process of staging everything visible within the frame. Each chair, table, linen, place setting, etc. requires attention. That process accounts for the largest amount of time I spend capturing each image. After everything is in place, I begin lighting. Aside from composing the image, lighting is where my creativity shows. My goal is to highlight the building materials, shape, and ambience of each space. I prefer to showcase each space in a manner that suits my client. Preferences vary from client to client, with the end goal being to capture their work the way they want.

What’s the most rewarding aspect of being a creative in your experience?

I truly enjoy being commissioned to capture amazing work by talented people. Each project is different and requires a specific approach. I like working an unconventional job that changes from week to week. It’s nice to implement new directions and creative ideas without having to run it by a committee. That said, I find it wise to discuss these ideas with my business partner (aka wife).

Is there a particular goal or mission driving your creative journey?

My career goal is the same as most professionals. I want to be able to provide for my family, while working at a craft I enjoy. Sometimes it’s not possible to do both, so it’s a blessing I don’t take likely. I enjoy improving the quality of my work and expanding my capabilities. It never gets old to hear the client say “Wow”.

Contact Info:

• Website: baxterimaging.com

Image Credits
Baxter Imaging LLC