Alright – so today we’ve got the honor of introducing you to Micah LaCerte. We think you’ll enjoy our conversation, we’ve shared it below.
Micah, thanks for taking the time to share your stories with us today We’d love to have you retell us the story behind how you came up with the idea for your business, I think our audience would really enjoy hearing the backstory.
I was one of the pioneers in the space of Online Personal Training, starting in 2006 on Myspace. I came up with the idea from a lady in Canada that asked me a simple question.
From there I started offering it and teaching my following what it was because no one understood it at the time.
My wife and I Started Hitch Fit in 2009 and have helped clients in 82 countries lose over 700,000lbs.
We started our very unique retreat and conference business SoulFIT just recently!!
Micah, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?
Micah LaCerte is the co-founder of Hitch Fit Online Personal Training and Hitch Fit Transformation Gym with his wife Diana. He is also the Co-founder of SoulFIT Retreats and Conferences where they lead through faith, fitness and fun.
Micah is a Muscle Model World Champion, Iron Man fitness magazine cover model, TV Personality, Author, and Motivational Speaker. Micah is also known for being a pioneer in the Online Personal Training Space building it to 82 countries and helping clients shed over 600,000lbs
Micah’s passion for the past 25+ years of his life had been helping transform people inside and out through proper lifestyle, positive choice making, nutrition and fitness.
Micah was apioneer in the Online Personal Training space, starting in 2006 utilizing Myspace, making him one of the very first to do it. Since then, he and his wife have helped clients in 82 countries lose over 700,000 pounds and their business Hitch Fit has consistently been rated one of the top online personal training businesses in the world for the last decade.
His proudest moment was not in fitness but in giving back in Haiti. He and his wife have sponsored a school of over 80 children monthly for over 10 years giving back a minimum of 10% of all revenues made through their gyms. They also were a part of giving backwithin Big Brothers and Big Sisters and Boys and Girls Club.
We’d love to hear about how you met your business partner.
My partner is my wife!! We met through myspace and in Las Vegas at a fitness expo. There is an amazing story with this but we have been inseparable since meeting in 2008.
She is a 2x World Champion, author to 5 books, Motivational Speaker and more.
She can be on the podcast with me if needed!!
We’d love to hear the story of how you built up your social media audience?
We started the business living in an attic.. had very little money so had to use social media to get it to grow!!
I used story telling and before and after pictures to grow it.
Advice .. consistency and great copy. I can add a ton to this question
Contact Info:
- Website: Www.hitchfit.com. www.soulfitretreats.com
- Instagram: MrHitchfit , Hitchfit , soulfitretreats
- Facebook: https://www.facebook.com/micahlacerte1
- Linkedin: https://www.linkedin.com/in/hitchfit/
- Youtube: https://www.youtube.com/@MicahLacerte
- Other: Additional Pages: https://www.instagram.com/hitchfit/ (7.6k Followers) https://www.instagram.com/hitchfitgym/ (1.6k Followers) https://www.instagram.com/soulfitretreats/ http://www.facebook.com/HitchFit (20k Followers) http://www.facebook.com/hitchfitgym
Image Credits
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