We recently connected with Micah Furtick and have shared our conversation below.

Hi Micah, thanks for joining us today. To kick things off, we’d love to hear about things you or your brand do that diverge from the industry standard.

One of the major facets of any photographer’s brand is their creative style and how they edit their photos. My style has some flexibility and is more based on the individual and the style of their shoot. One major difference in my editing style when compared to other photographers is that I only color edit my photos. While not necessarily the industry standard, the vast majority of photographers (especially newer ones) make adjustments to client’s skin, weight, and hair to make them look better in a photo. Personally, I have always preferred the natural look and that is reflected in my photography. While I am all about making my clients look good in their photos, I avoid making any of those adjustments. Instead, I focus on capturing the most flattering angles during the shoot so that I can eliminate any request for those adjustments in the first place.

Micah, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

I am the owner of Micah Furtick Film & Photo and I focus on providing quality, fun, creative photos of individuals, couples, and families. While I offer a variety of film and photo services, my favorite session type is portraits. Whether it is a graduation session, a brand shoot, or even just a fun creative shoot, I love thinking outside the box and creating something beautiful. One of my priorities in each session is to create a fun environment and make my clients feel comfortable. I want each person to enjoy their session and have a good time. I am a naturally goofy and high-energy person so I strive to let that flow into each session.

For you, what’s the most rewarding aspect of being a creative?

As a creative, the most rewarding aspect is sharing someone’s story. Whether it’s a couple’s story or an individual, capturing who they are on camera is one of the most satisfying aspects of my business. Their reaction to those photos takes that reward to a whole new level when I send them their gallery or show them raw images during the shoot.

We’d love to hear about how you keep in touch with clients.

Fostering brand loyalty starts by being loyal to the client. Staying true to what I tell them, being up front in my contract, and arriving on time shows them that I’m dedicated to them. Providing a fun experience that makes me feel comfortable and confident and then delivering stunning photos within the previously discussed time frame just tops it all off. Additionally, being focused on taking care of the client and working to ensure everything goes smoothly makes them want to keep coming back.

Contact Info:

• Website: https://hereforyourstory.com
• Instagram: https://www.instagram.com/officialmicahfurtick/
• Facebook: https://www.facebook.com/officialmicahfurtick