We recently connected with Melissa Hausmann and have shared our conversation below.

Hi Melissa, thanks for joining us today. What do you think it takes to be successful?

To me, success is a culmination of several key elements that require dedication, perseverance, and continuous growth. At the core of success lies a strong “why” – a deep-rooted purpose that serves as a guiding light during challenging times. For me, my family embodies my profound “why.” The well-being and future of my two children, husband, and even my pets, serve as constant sources of motivation and inspiration. Their presence reminds me why I started on my entrepreneurial journey in the first place, propelling me forward even on the toughest days.

Moreover, success demands the development of discipline over mere motivation. While motivation can be fleeting, discipline is the unwavering commitment to one’s goals and responsibilities. Setting routines and adhering to them religiously is another crucial aspect of success. These routines may involve completing mundane yet necessary tasks in business, ensuring progress even during periods of monotony.

Consistent action is paramount in achieving success. Showing up every day, regardless of the circumstances, demonstrates commitment and resilience. I strive to make incremental progress each day, aiming to improve by just 1%. This continuous pursuit of growth compounds over time, leading to significant advancements in both personal and professional realms.

Remaining open to feedback is also integral to success. Constructive criticism serves as a valuable learning experience, enabling refinement and growth. Additionally, I prioritize reading and applying newfound knowledge. Learning from the experiences and insights of others broadens my perspective and equips me with valuable tools to navigate challenges effectively.

In essence, success is not merely about achieving predefined milestones; it is a journey of self-discovery, growth, and contribution. By anchoring myself in a strong “why,” cultivating discipline, adhering to routines, showing up consistently, striving for incremental improvement, embracing feedback, and continuous learning, I believe I can navigate the path to success with purpose and resilience.

Melissa, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

I’m Melissa Hausmann, and I’m excited to share a bit about myself and what I do. With over two decades of experience as a school leader and business executive, I’ve walked the path of balancing a demanding career with the joys and challenges of parenthood. Now, as the founder of Melissa Hausmann LLC, I’m here to empower you to thrive in both your professional and personal life.

At Melissa Hausmann LLC, I offer more than just coaching services; I provide comprehensive solutions tailored to your unique challenges. Here’s a glimpse into the three coaching packages I offer:

Entrepreneur Foundation: This 12-Month Group Coaching Package is specifically designed for new business owners making less than $100K. Through this program, you’ll experience transformational growth as we work together to craft your vision, define your brand, and create a solid foundation for sustainable success.

Founder Launchpad: Experience transformative growth with our 12-Month Small Group Coaching Package, meticulously tailored for impact-driven entrepreneurs seeking cohesive growth strategies. In this program, we’ll dive deep into refining your business model, optimizing your marketing strategy, and scaling your operations for long-term success.

CEO Accelerator: Maximize your impact and elevate your role as CEO with our transformative 12-Month 1:1 Coaching Package. This premium offering is meticulously crafted to scale your business, cultivate cohesive growth strategies, and empower you to lead your dream team to unparalleled success. Through personalized support and strategic guidance, you’ll unlock your business’s full potential and take decisive action toward transformation.

What sets me apart is my unwavering commitment to helping you become the CEO of your own career. I believe in the power of setting clear routines, maintaining discipline, and showing up consistently to achieve your goals. My coaching services cover a wide range of areas, from structuring your operations for success to developing your signature offer and expanding your online presence through strategic social media growth.

I’m most proud of my role as a devoted mother, wife, and driven business owner. Every day, I navigate the challenges of balancing family life with career responsibilities, showing up for my children and nurturing my business with passion and dedication. Yes, it’s exhausting at times, but it’s also incredibly rewarding.

So, whether you’re a busy parent, dedicated spouse, or career-driven individual, know that you’re not alone on this journey. I’m here to support you, empower you, and help you rewrite your story of success.

How did you build your audience on social media?

Building my audience on social media was a journey that required patience, consistency, and a deep understanding of my audience’s needs. When I set out to establish my presence on social media, I knew that it wouldn’t happen overnight. I focused my efforts on LinkedIn, a platform that aligned closely with my professional goals and target audience. Consistency was key, so I committed to showing up on LinkedIn every single day. I posted original content four days a week and hosted a live show once a week, ensuring that I provided valuable insights and engaged with my audience regularly. However, it wasn’t just about posting content; I also dedicated significant time to engaging with my audience. I made it a point to respond to every comment, engage with other users’ posts, and connect with industry leaders daily. This level of engagement helped me foster meaningful relationships and build a loyal following. As I gained momentum on LinkedIn, I gradually expanded my presence to other platforms while maintaining my focus on engagement and providing value. I believe in the power of omnipresent marketing, being present across multiple platforms simultaneously to maximize reach and credibility. To those just starting to build their social media presence, my advice is simple: be consistent, prioritize engagement over broadcasting, and always provide value to your audience. Building a strong social media presence takes time and effort, but with dedication and the right strategies, you can create a thriving community around your brand.

What’s been the best source of new clients for you?

LinkedIn has emerged as my primary source for acquiring new clients and generating revenue. What’s fascinating is that many of my clients have been individuals who have silently observed my content for weeks or even months without any visible engagement. These silent viewers meticulously scrutinize my style, evaluate my level of expertise, and silently assess whether I align with their needs and values. Then, seemingly out of nowhere, they initiate contact via direct messages, expressing their readiness to collaborate. Surprisingly, the most vocal commentators on my content rarely convert into clients, but their role in amplifying my message to my ideal clients is invaluable. It’s a reminder that even when it seems like nobody is watching, there’s always someone paying attention. Reflecting on my journey, I realize that some of my initial clients were individuals who reached out for my services, catching me by surprise as I had no prior indication of their interest. My advice to aspiring entrepreneurs is to prioritize nurturing and delivering high-value content consistently. Especially in the first year or two, focus on sharing your expertise generously with the world. This not only establishes your credibility but also lays the foundation for building a loyal client base over time.

Contact Info:

• Website: https://www.melissahausmann.com
• Facebook: https://www.facebook.com/melissahausmanncoaching
• Linkedin: https://www.linkedin.com/in/melissa-hausmann
• Youtube: https://www.youtube.com/@MelissaHausmann
• Other: https://www.pinterest.com/bymelissahausmann