We’re excited to introduce you to the always interesting and insightful Melanie Mosa. We hope you’ll enjoy our conversation with Melanie below.
Melanie, looking forward to hearing all of your stories today. Let’s kick things off with your mission – what is it and what’s the story behind why it’s your mission?
At P.T.O. Organizing, our mission is to empower our clients to take control of their space and make their home a place they can find peace – not chaos and stress. Our focus is on creating functional systems unique to our clients to keep the clutter from taking over long after we’ve finished our work. As a mom of five boys, I know first hand how important it is to have a “system of operations” in your home. I spent years identifying and solving our organization issues and finding ways to make things run more smoothly. When you’ve got that many people in one home, it’s a never ending battle against clutter, and if one area falls apart, it slowly starts to spread across the entire home. Over time friends would reach out for my help in their own homes, and this is where the business really came to life. What started out of pure necessity became a service I could offer to other families struggling with the day-to-day upkeep of life. So much time and energy gets wasted on repetitive tasks when things are unorganized! I want to help relieve the mental and physical load that clutter creates, and free up people’s time for the stuff that really matters to them.
As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?
My name is Melanie Mosa and I’m the owner/lead organizer at P.T.O. Organizing. P.T.O. is an acronym for “Professional Tailored Organizing”. A lot of people think it means “paid time off” which is okay too because our work really does give so much time back to our clients!
Our mission is to provide functional solutions unique to our clients that reduce clutter and help maintain harmony in their space!
A typical organization job includes decluttering, sorting, creating the new system of organization, and (the fun part) placing all items in their new homes for that big “ta-da!” moment.
We provide home organization, pre-moveout/move-in services, corporate offices, and have recently expanded into virtual organization as well!
How the company came to be is a pretty interesting story.
In 2020, when the pandemic hit, I was let go from my job as a clinical assistant and found myself divorced several months later. Seemingly overnight my entire life was turned upside down, and I was starting from scratch with five kids in tow while the world was shut down. I was having zero luck finding work that allowed me to pay my bills and let me be available for my kids – both of which were non-negotiables.
I knew I needed to create my own work, but I really had no clue what I should be doing or how to get started. The funny thing is, I had been organizing for myself, family, and friends for over a decade, but it had never occurred to me that it was a service people would actually pay for, I just did it to help out. I’m diagnosed OCD, so keeping things clean and tidy has always been a thing of mine. Since it had been apart of my life since I was so little I just assumed everyone knew how to do it already. Until one day I was with a friend and she was talking about her home office woes. I offered her a few solutions to her paper problems, and she said, “Um, why are you not doing this professionally? People would LOVE this kind of help. You could build a whole business around this.”
Turn out she was right!
Shortly after that conversation I started offering my services and the business has been growing ever since.
Ultimately with this business it’s my goal to assist other moms who find themselves in the position I was in. I want to create a training program that teaches them the skills of the trade and provides well paying jobs with family friendly hours.
What’s been the most effective strategy for growing your clientele?
Social Media presence is key! Especially in an industry such as mine where you’ll be going into peoples homes to literally dig through all of their belongings. There needs to be an element of trust and your socials are a great way to build rapport with clients long before you step through their door. Not to mention they can read through testimonials and referrals that give you real-life credibility. My entire business has been built on social media – up until this point I’ve never even run an ad.
Are there any books, videos, essays or other resources that have significantly impacted your management and entrepreneurial thinking and philosophy?
Oh absolutely. I’m an avid reader and lifelong learner. A few of the most impactful books have been “The E-Myth Revisited” “The Big Leap” and “Think and Grow Rich”. I also joined a mastermind group called Apex, it’s full of high level business owners and fellow entrepreneurs and has been an amazing resource in growing my business.
Contact Info:
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Website: ptoorganizing.com
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Instagram: https://www.
instagram.com/pto.organizing/ -
Facebook: https://www.
facebook.com/pto.organizing