We caught up with the brilliant and insightful Meagan Maldonado a few weeks ago and have shared our conversation below.

Meagan , appreciate you joining us today. So, let’s start with trends – what are some of the largest or more impactful trends you are seeing in the industry?

The trends in the event industry are constantly changing and evolving. It is what we love the most, yet it is also the most challenging part. Balloon decor continues to evolve into bigger more complicated installations, but what we love the most is creating unexpected decor with them. Right now, we are all about floating ceiling installations. This type of decor gives the illusion of floating orbs and it fills up large spaces really well.

We were able to create this trend for an outdoor event with colorful translucent plastic balloons and not only did it make a huge impact for overhead decor, it also reflected on the ground creating a very fun effect. This is a trend I see growing more in the near future.

Meagan , before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?

I have been working in the party decor field for about 5 years. I began with creating photo backdrops and then began working more with balloons and backdrop installations.

Our main focus is creating meaningful and custom decor for all events both personal and corporate. We have decor options for all budgets and while we specialize in balloons and backdrop decor, we also provide a number of other services. We offer floral centerpieces, arches, production props, fringe decor as well.

What we are most proud of, is our ability to think outside the box to create really special moments while remaining consistent with our quality and professionalism. We also never stop learning or practicing out craft. We love a challenge and stepping outside our comfort zone to create new offerings. We are a small business that loves building lasting relationships with our clients. 80% of our business is referral based and we want to keep it at that way.

What do you think helped you build your reputation within your market?

The most important key to building a good reputation is consistency. There are many businesses that do what I do- some are bigger and more experienced, but we are always consistent. We respond promptly, are always on time, and always provide the best service we can. Clients want that reliability and for the most part will remain loyal if you are consistent with your product and professionalism. Most of our business is referral based so building off of a good reputation is key.

What’s the most rewarding aspect of being a creative in your experience?

There a lot of rewarding aspects, but the freedom of being able to create openly is the best aspect. The sky is the limit is what we can do and every project is different. I love the ability to learn new mediums and the challenge that each design project presents. Watching how our work evolves is so gratifying and it keeps the creative sparks flowing.

Contact Info:

• Website: meagmaldo.com
• Instagram: meagmaldo
• Facebook: meagmaldo