Alright – so today we’ve got the honor of introducing you to Maxine Willocks. We think you’ll enjoy our conversation, we’ve shared it below.

Maxine , thanks for taking the time to share your stories with us today It’s always helpful to hear about times when someone’s had to take a risk – how did they think through the decision, why did they take the risk, and what ended up happening. We’d love to hear about a risk you’ve taken.

Taking a significant leap, I shifted from the familiar restaurant industry to the unpredictable realm of online entrepreneurship. This bold move was a leap of faith, fueled by my conviction in the transformative power of Kundalini yoga and the urgency to share its benefits with a wider audience. Simultaneously, I pursued a business degree in college while training to become a Kundalini yoga teacher. This period required a committed focus, as these two endeavors overlapped. To execute this dual commitment successfully, I had to eliminate distractions and prioritize my goals.

Maxine , love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

Greetings! I’m Maxine Willocks, the visionary behind Omax3m, a holistic brand dedicated to supporting women in their journey of overcoming trauma. My story traces back to my ownership of a restaurant, navigating through burnout, surviving the Fort McMurray fire, enduring a flood, and liberating myself from an abusive relationship. In the midst of these challenges, I unearthed the transformative potential of self-care, specifically through magnesium as the master mineral, to bring peace to the mind. This profound realization became the driving force behind Omax3m, shaping its mission to empower women through mindful relaxation and holistic well-being.

Before Omax, my professional journey involved navigating multiple contracts in the restaurant business, contributing to the brand’s success. However, the relentless demands took a toll, leading to burnout. In pursuit of a path to renewal, I turned to nature and embraced Kundalini yoga, especially during the tumultuous period of the COVID-19 pandemic. As a creative soul, the necessity for a creative outlet sparked the inception of Omax3m—a brand dedicated to a comprehensive approach to self-care, with a focus on nurturing mental and emotional well-being. This journey underscored the vital importance of finding balance beyond the pressures of business demands.

Kundalini Yoga in the Brand:
Kundalini yoga isn’t just a practice; it’s a fundamental aspect of Omax. Personally experiencing its transformative effects inspired me to incorporate it into the brand. Through our online platform, we offer guided Kundalini yoga sessions, empowering women to retool their minds and find strength in their journey toward self-discovery and healing.

Can you tell us about what’s worked well for you in terms of growing your clientele?

Fostering Omax3m’s clientele involved a strategic approach, primarily leveraging social media. Sustained, authentic engagement and the sharing of valuable content on self-care, empowerment, Kundalini yoga, and the healing power of nature forged a supportive community. Amid growth, maintaining authenticity was key, realized through ongoing education and practical application. Collaborating with influencers, along with client testimonials, not only broadened our reach but also solidified Omax3m as a trusted brand in holistic wellness, recognizing the transformative influence of nature on healing.

Can you share a story from your journey that illustrates your resilience?

Building Omax3m posed its challenges, especially in navigating the online realm, establishing credibility, and reaching our target audience. This journey demanded resilience, particularly in overcoming the fear of technology. Confronting situations that initially induced fear, I learned to navigate these uncertainties more adeptly. Our resilience at the core stemmed from an unwavering belief in the brand’s mission. Confronting setbacks, we adapted our strategies, embraced the lessons from failures, and relentlessly moved forward. The driving force was a deep-seated desire to positively impact the lives of women who have faced trauma, pushing through fear and embracing the transformative power of technology in building a brand online.

Contact Info:

• Website: https://omax3m.myshopify.com/
• Instagram: @maxine.willocks
• Facebook: https://www.facebook.com/TheMaxineWillocks