We were lucky to catch up with Mauro Hernandez recently and have shared our conversation below.

Hi Mauro , thanks for joining us today. What do you think it takes to be successful?

I believe that success requires a combination of perseverance, passion, and adaptability. A personal example would be when I arrived in this country and faced many challenges at first. Although there were difficult moments, I kept a mindset focused on learning, and step by step I developed the skills needed to reach my goals in my projects, especially in content creation, where organic growth requires dedication and passion. This experience taught me that success doesn’t come immediately; it’s the result of dedication and the ability to adapt and grow in the face of challenges.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

Our journey as content creators began 4 years ago, driven by our love for Miami. Initially, we shared videos recorded with our phone about lifestyle and tourist spots in the city. However, when our baby was born two years ago, our focus shifted to family-friendly activities in Miami, adapting to this new stage of our lives and the places we began to explore with her.

Today, we combine content that promotes local businesses with the natural content on our page, which remains the majority. Through our reels, we share the experiences we have at the places we discover.

In addition, we specialize in creating high-quality visual content, including photos and videos, for brands or accounts that need professional material to maintain a consistent and engaging content flow. We also offer social media management services for businesses that want to strengthen their connection with their audience by creating content strategies that drive interaction and loyalty.

We’d love to hear the story of how you built up your social media audience?

When we started, we realized that being authentic was key. We shared our real lives, which allowed us to genuinely connect with our audience. We also learned that defining a niche, like activities in Miami with kids, helped us stand out.

Consistency was essential: posting regularly kept us visible. Additionally, interacting with our audience by responding to comments and creating content that encouraged conversation strengthened our community.

Finally, leveraging trends gave us visibility, but we always stayed true to our essence. The key is to enjoy the process and be patient.

What’s been the best source of new clients for you?

The best source of new clients for us has definitely been social media, especially Instagram and TikTok. These platforms have allowed us to connect directly with our audience and attract new clients through engaging and authentic visual content.

Contact Info:

• Website: https://miami-wonderful.com/
• Instagram: @miami_wonderful
• Other: TikTok @miamiwonderful