We recently connected with Matthew Halloran and have shared our conversation below.
Matthew, looking forward to hearing all of your stories today. Can you walk us through some of the key steps that allowed you move beyond an idea and actually launch?
My partner and I wanted to disrupt our entire industry from a marketing perspective; we found that no one was podcasting and creating custom-written social content. That led to our being one of the most influential companies in financial services and us changing the entire way advisors look at their marketing.
There is so much more here, not sure how much detail you want.
As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?
Matt Halloran is a co-founder and CRO of ProudMouth, the world’s leading influence accelerator for professional experts, such as financial advisors. Named the 16th most influential person in Financial Services.
ProudMouth’s Influence Accelerator System propels experts through the Influence Continuum faster than they could on their own. They provide the talent, tools, and training to empower, enable, and equip them for competitive advantage in the expertise economy. Their clients include Adri Miller-Heckman, Christine Luken, Jon Kuttin, and other recognized authorities who now rely on the “pull” of influence instead of the “push” of advertising to fuel their business growth.
A former business and life coach to top advisors, Matt has helped 5,000+ advisors understand how to create trust and build rapport with prospects they haven’t even met yet.
He has studied the way people communicate for over 20 years, has been featured in The Wall Street Journal as a digital communications expert, and wrote “The Social Media Handbook for Financial Advisors,” –– the first social media book dedicated to financial services! He has now combined his extensive knowledge and expertise in business and coaching with one of his passions: podcasting.
Matt has hosted and guested on over 1,000 podcasts. He’s also the host of ProudMouth’s podcast, the Top Advisor Marketing Podcast, where he and top industry leaders share influence strategies tailored for advisors.
We often hear about learning lessons – but just as important is unlearning lessons. Have you ever had to unlearn a lesson?
You have to allow yourself to be yourself unapologetically, they you have no competition.
Is there a particular goal or mission driving your creative journey?
Be kind, give everything away, and spread love, joy, hope, and a little magic into the world.
Contact Info:
- Website: https://proudmouth.com/
- Linkedin: https://www.linkedin.com/in/matthalloranpm/
- Twitter: @MattHalloran_
- Youtube: https://www.youtube.com/@proudmouth