Alright – so today we’ve got the honor of introducing you to Mason Wheelock. We think you’ll enjoy our conversation, we’ve shared it below.

Mason, thanks for joining us, excited to have you contributing your stories and insights. We’d love to hear about a project that you’ve worked on that’s meant a lot to you.

The Most Meaningful project that I’ve been a part of was a short film called Lighter written by Jack May for his senior Thesis here at SCAD.

Mason, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

I grew up racing motocross which allowed me to travel all over the east coast from age 5 to current. Throughout these past 20 years, I’ve made a lot of connections within the motocross industry which has helped with the job that I have now, working with brands/businesses to make their promotional goods and apparel. When I was 17 I started my clothing company Adv Brand and began working in a screenprinting shop when I was 18 years old in order to off-put the cost of production. I hopped around to a few shops for a couple of years until I landed at Catalyst Promotions as an Embroidery Tech.
From there I honed my screenprinting, and embroidery skills as well as learned how to embroider hats and use the heat press for all sorts of patches and other appliques.
My current position is kind of self-anointed creative advisor and Sales rep. The creative advising part looks like when a customer comes to me with only a rough idea, no art, nothing, sometimes not even a budget and I form a plan and put together a presentation to lead them in the right direction and help them grow. The physical services I provide are Screenprinting, DTG, Embroidery, hats, Patches, Die Sublimation, Cut and sew pieces (overseas for cut and sew).
For Adv brand id like to welcome anyone and everyone to be a part of the community we’ve built over the last 8 years, however, that looks to you, we have apparel to buy at our website and in person at select events throughout the year.
Via Catalyst Promotions, I invite you to reach out to me via email or Instagram DM to start an order today for anything you may need for your business or brand. I know that’s very vague but we got a very broad range of resources at our finger tips and would love to help in any way possible.

What do you think is the goal or mission that drives your creative journey?

We would like to be in stores and eventually have our own store. That’s the mission.

How about pivoting – can you share the story of a time you’ve had to pivot?

It’s my Senior year of college and I recently had to make the decision to pull back a tad from my business for a few months just to knock out the end of my college career which is super loaded with assignments. Once graduated, I can just amp it back up a few notches and keep it moving, Nothing going anywhere as long as I can still pay the bills haha.

Contact Info:

• Website: www.Advbrand.com
• Instagram: @masonWheelock
• Facebook: Adv Brand
• Linkedin: Mason Wheelock
• Youtube: Adv Brand

Image Credits
All of the Photos Were taken on a disposable camera by me this winter traveling to different events and selling clothes at the booth.