We’re excited to introduce you to the always interesting and insightful Mark Scott. We hope you’ll enjoy our conversation with Mark below.

Mark, thanks for joining us, excited to have you contributing your stories and insights. Let’s kick things off with your mission – what is it and what’s the story behind why it’s your mission?

Our mission is to empower athletes by creating opportunities for them to thrive in their passions and talents, whether it be in athletics or beyond. Our guidance goes far beyond the court and field. We want athletes to think about their life after sports and what they’d like to do besides being known as just as athletes.

As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?

Crown Madison was founded with a clear mission: to support athletes throughout their careers and beyond. While many assume that athletes are fulfilled and financially secure, that is not always the case. My own experience as a young athlete trying to find my way has driven me to create an agency that provides high-level support to athletes facing similar challenges. I want to help them refocus and find their identity, even after their playing days have ended.

Crown Madison is a full-service sports management agency that is dedicated to helping athletes achieve their goals both on and off the field. Our athlete representation services are designed to provide athletes with the support they need to succeed in their chosen sport. Whether you are a professional athlete or just starting out, Crown Madison can provide you with the guidance and resources athletes need to succeed.

In addition to athlete representation, Crown Madison also offers athlete career transition services. These services are designed to help athletes transition from their athletic careers to other careers. This can be a difficult process for many athletes, but Crown Madison is committed to making the transition as smooth as possible. They offer a range of services, including career counseling, job placement, and resume writing, to help athletes find new career paths that are fulfilling and rewarding.

Finally, Crown Madison also provides strategic advisory services to organizations. Whether you are a sports team, or other organization in sports, tech, or media aiming to serve, work with or hire athletes, Crown Madison can help you develop strategies to achieve your goals and succeed in areas such as People, Talent, and Culture. Our team of experienced advisors can provide you with the guidance and support you need to make informed decisions and achieve success.

How about pivoting – can you share the story of a time you’ve had to pivot?

My career and business story all began with a pivotal moment. As an HR Business Partner for a tech company, I quickly realized that the environment and culture didn’t align with my values. However, I also recognized that this was the perfect opportunity to gain valuable experience and become an expert working with athletes and their careers, both on and off the field. This realization set me on my current path as an entrepreneur.

In 2020, amidst the global pandemic, I decided to leave the tech industry and pursue my own venture. Although my initial plan was to become a typical (and traditional) sports agent and learn along the way, being an entrepreneur allowed me to think outside the box and find creative solutions. Through this, I discovered that I could provide a more comprehensive and impactful service to athletes.

My motivation to establish Crown Madison arose from a desire to revolutionize the treatment and services provided to athletes. I aim to overhaul the entire industry, with a particular emphasis on supporting athletes during and after their careers. While athlete representation is vital, it is equally crucial to assist hundreds of thousands of professional and retired athletes in their transition out of the sport.

Are there any books, videos or other content that you feel have meaningfully impacted your thinking?

I learn from many videos, podcasts, and speakers. 1st off, I LOVE YouTube. I call it Youtube University because there are so many resources there and I am a visual learner. I like motivational videos like those of Les Brown and I also like informational videos such as Tom Bilyeu and Earn Your Leisure.

Books (to name a few):

Shoe Dog by Phil Knight
Creativity Inc by Ed Catmull
Three Ring Circus by Jeff Pearlman
Any book by Robert Greene
The E-myth by Micheal Gerber
Radical Candor by Kim Scott

Contact Info:

• Website: www.crown-madison.com
• Instagram: crownmadisonsports
• Linkedin: www.linkedin.com/in/ mark-elliott-scott