We recently connected with Maria Melkonian-Maissian and have shared our conversation below.
Maria, appreciate you joining us today. Risk taking is something we’re really interested in and we’d love to hear the story of a risk you’ve taken.
Leaving my stable job to start Enove Agency, my digital marketing business, was a big risk. One major challenge was money – no regular paycheck meant I had to carefully manage finances for things like equipment and advertising.
Starting a business also meant creating everything from scratch, unlike the structured corporate world. I had to handle various roles, from CEO to marketer, which added pressure and demanded a lot of time and energy.
Despite the risks, my passion for digital marketing and belief in Enove Agency’s potential kept me going. The chance to build something on my terms and the possibility of unlimited growth made the risk worthwhile. Looking back, taking this risk has led to significant personal and professional growth, proving that calculated risks can bring rewarding outcomes.

Maria, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?
I began my professional journey in the dynamic world of the fashion industry. However, when I became a mother, I encountered challenges with the existing work culture that motivated me to forge a change. This pivotal moment inspired me to establish my own brand, which reflects a commitment to a more inclusive and family-friendly work environment.
I am the proud founder of Enove Agency, a comprehensive branding and digital marketing agency. At Enove Agency, we specialize in providing full-service solutions to meet all your branding and digital marketing needs. From crafting compelling brand identities to executing strategic digital marketing campaigns, we are committed to delivering excellence in every aspect of our work.
Enove Agency stands out as a dynamic force in the industry, leveraging creativity and innovation to elevate brands and drive results. Our team is dedicated to staying ahead of trends and utilizing cutting-edge strategies to ensure that our clients not only meet but exceed their business goals.
What sets us apart is our holistic approach – we don’t just offer services; we provide a complete experience that encompasses the essence of your brand and amplifies its presence in the digital landscape. Whether it’s building a distinctive brand identity, developing engaging content, or implementing targeted digital marketing initiatives, Enove Agency is your trusted partner for success.
Our pride lies in the success stories we create for our clients. Enove Agency has a track record of helping businesses thrive in the competitive digital space, and we are passionate about contributing to the growth and success of every brand we work with.
What also sets us apart is our unwavering dedication to creating a workplace that accommodates the challenges faced by working parents, particularly mothers. By fostering a supportive and inclusive atmosphere, we prioritize work-life balance, ensuring that our team can thrive both personally and professionally.

Do you have any insights you can share related to maintaining high team morale?
To effectively manage a team and maintain high morale, prioritize open communication, regularly acknowledging and celebrating achievements, and setting clear expectations and goals. Invest in your team’s professional development, offer flexibility, and promote a healthy work-life balance. Organize team-building activities to foster camaraderie and encourage creativity and innovation. Transparent leadership, prompt conflict resolution, and leading by example contribute to a positive work culture. Tailor your approach based on your team’s dynamics and needs, recognizing that a supportive and inclusive environment is key to sustained success.

What do you think helped you build your reputation within your market?
Several factors have contributed to the establishment and growth of our reputation in the market. First and foremost, our unwavering commitment to delivering high-quality products/services has been a cornerstone. We prioritize customer satisfaction, consistently meeting and exceeding expectations. Transparent communication and ethical business practices have also played a crucial role, fostering trust among clients and partners.
Moreover, our continuous innovation and adaptation to industry trends have set us apart. By staying at the forefront of developments in our field, we offer cutting-edge solutions that address the evolving needs of our clients. Word-of-mouth recommendations and positive client testimonials further attest to the reliability and excellence that define our brand.
Building strong relationships within the industry and actively engaging in community initiatives have enhanced our visibility and credibility. Additionally, our team’s dedication to professionalism and a client-centric approach has solidified our standing. Ultimately, our reputation is a reflection of the values we uphold – integrity, quality, innovation, and a genuine commitment to the success of those we serve.

Contact Info:
- Website: https://enoveagency.com/
- Instagram: https://www.instagram.com/enoveagency/
- Facebook: https://www.facebook.com/enoveagency/
Image Credits
Photos by Angie McPherson Photography

