Alright – so today we’ve got the honor of introducing you to Marcial J. Paredes. We think you’ll enjoy our conversation, we’ve shared it below.
Marcial , looking forward to hearing all of your stories today. What do you think matters most in terms of achieving success?
To be honest, I think it really depends on what your definition of success is. Do you measure your success by how much money is in your bank account or material things? Or do you measure it by your accomplishments? How you live your life? etc. For me, it’s more geared toward simply ” living my best life.” To accomplish that, it takes different things at different times of your journey. In my opinion, it’s more of a mindset. We have to learn to change our perception and have a more positive outlook on life in order to accomplish success in the way I’m speaking about.
Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers
Well, let’s see. I suppose I got into this industry by chance. I’ve always dreamed of starting my own business since I can remember, but I never imagined my first business would be in the event rental space. This journey began back in 2019 , when my wife Lynne suggested we try renting out some of our custom made pieces we had left over from our own wedding. I began doing some research and found that the entry point into this industry seemed relatively easy. The more I researched, the more excited I grew about it, and so I had no choice but to give it a go.
I first started by renting out a single “donut wall” on places like Offer Up for $40. Shortly after I bought some tables and chairs and put them up on Facebook Marketplace to get some momentum.
Fast forward to 2022, I now have a bit more inventory. From inflatables, linens, canopies, to wedding arches, backdrops and a little more. I still have a tons of more inventory to acquire, as well as knowledge as I scale this business, but I am hitting it hard and learning how to do better day by day.
How about pivoting – can you share the story of a time you’ve had to pivot?
Well, recently I did have to pivot in my business due to a couple of factors. First reason is because my original business idea was headed in a slightly different direction than I had planned for, and needless to say was unprepared to handle properly or efficiently. The second reason was, you guessed it! The pandemic.
Without getting too deep into it, like I mentioned earlier in the interview. I started my company in 2019 with plans to offer specialty rental pieces for weddings large and small. Then 2020 happened. (Or did it? It’s kind of a blur.)
All kidding aside, it wasn’t such a good time to be in the event rental space, let alone weddings.
After some conversations with my wife, it was at this time that I decided to rebrand the business and very patiently and carefully , figure out what direction I wanted to go with this. I decided I would change my brand to something more casual and fun. This is when It’s a Fiesta Party Rentals was born.
It wasn’t until April of 2021 that things began to really take off for me, and it’s been going pretty strong ever since.
It’s something I am really grateful for. There’s been a lot of ups and downs but really fun at the same time.
What’s worked well for you in terms of a source for new clients?
In the beginning , the best source for new customers for me was Facebook Marketplace. It really helped me get my foot in the door and start gaining knowledge and confidence. These days I’d say I get most of my bookings from Google and word of mouth, which plays a huge roll on getting new clients as well.
Contact Info:
- Website: www.itsafiestarentals.com
- Instagram: instagram/itsafiesta_az
- Facebook: facebook/itsafiestaaz