We recently connected with Maggie Mccane and have shared our conversation below.

Hi Maggie, thanks for joining us today. We’d love to have you retell us the story behind how you came up with the idea for your business, I think our audience would really enjoy hearing the backstory.

The truth is that I was put on an unpaid leave of absence at my job last year. I had been a mental health therapist for 5 years and just received a promotion to a clinical supervisor within my company. There was a delay with the Department of Public Safety returning my Fingerprint Clearance Card and my company wouldn’t allow me to work without this. I called the Department of Public Safety daily but weeks turned into a month. I want to include that because sometimes amazing things come out of horrible circumstances. I had no intention of leaving my company, I had just been promoted! But an idea was planted during that time. An idea to build a mental health practice that could creatively and without restriction meet the needs of the people that were suffering. Healing cannot be one size fits all (something it turns into with large companies) and I could build a practice where treatment is truly catered to the individual. The idea to call it “Rehoboth” which means “open space” in Hebrew was made clear when I listened to Pastor Tim Ross preach on Genesis. And as this idea developed it was made clear that men specifically were in need of a mental health clinic that would adequately address their needs and be a safe space for their healing. In my community, there is no mental health practice that targets men specifically. Mental health, nationally even, targets women and children, and the message to “man up” is perpetuated. Well the men who were forced by the court to see me or gathered the courage to do so were just as wounded as the women I saw throughout my years as a therapist. They not only benefitted tremendously from therapy but seem to get better faster. I was excited, and still am so excited, to be a trusted guide on men’s (I also do work with women and children) healing journey. This is how Rehoboth Therapy & Wellness came to be.

Maggie, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

My name is Maggie McCane, I am a Licensed Clinical Social Worker living in Tucson, Arizona with my husband and dog Edison. I own a mental health therapy practice called “Rehoboth Therapy & Wellness” where I provide individual, family and couples therapy. I specialize in trauma, addiction and working with men, but also see teenagers and women. I can assist with a variety of concerns, including but not limited to; ADHD, anxiety, depression, self-esteem. I also include the Christian faith if desired by a client.

There have been a few key moments in my life that I believe led me to where I am today. The first occurred when I was twelve years old. My family had moved to Geneva, Switzerland for my dad’s job with Proctor and Gamble. My siblings and I attended an international school, so my classmates were from all over the world. This shaped me in many ways but one particular moment has never left me. I was speaking with a friend, I believe she was from a country in Africa, and she told me “people in my country are so hungry that they die.” My twelve-year-old brain couldn’t compute such an atrocity, and I think that moment turned my heart toward others; seeing them, recognizing their needs, and having a desire to be there for them. I received a Bachelors Degree in Sociology from the University of Arizona and immediately after graduation moved to Gracias, Lempira, Honduras, to teach first grade at a Bilingual School. I quickly realized teaching was not for me so I became involved with a group to help survivors of domestic violence, a common crime in that area. One night, I was walking a woman home and we came face-to-face with her abuser. The only thing I remember from that interaction was realizing that she was not the only one in this relationship who needed help. I remember this man’s face and thinking that he is broken and in need of support, yet no one was offering him any. I obtained a Masters in Social Work from Arizona State University, so that I could learn more on how to help. My first job as a therapist was working with minors who had committed sexual crimes. This was very important work to me because it solidified my understanding that hurt people hurt people. The vast majority of my clients during this time were young men who had been hurt, who were misunderstood, and who needed someone to sit with them and, without judgement, help them heal, thus emboldening them to never make the same mistake again. (The research also supports that recidivism is almost eliminated with early, high quality intervention).

I am most proud that at Rehoboth Therapy & Wellness, I offer a space that is completely free of judgement. It is a safe space where I welcome those who are seeking healing, specifically men who feel stuck but have not known where or to whom to turn. I believe that my patients are not the only ones who benefit from high quality therapy. Their families benefit, their community benefits, our society benefits.

Can you tell us about what’s worked well for you in terms of growing your clientele?

The most effective strategy for growing my clientele has been two-fold; the first is high quality customer service, and the other is genuine networking.

I have had a few clients call for my free consultation and it turns out they cannot afford my services. I have made it a mission to continue to demonstrate my care for them and offer further support if desired. I assist them in finding a provider who is within their budget, I will email them resources after the call. I even had a client meet with me and then was not able to pay for the session, so I forgave the cost. Months later, when that client obtained a better job, he came right back to work with me. Folks have referred their friends to me, not because they worked with me, but because they saw that I am a genuinely caring person.

I have two referral sources in my community that send me 50% of my clients. I meet with these friends/colleagues regularly, send them a box of cookies every once in awhile, and write them thank you notes when they send new clients my way. I do not take for granted that they think of me and refer people to me.

Are there any books, videos or other content that you feel have meaningfully impacted your thinking?

One of the best things I did when starting out was hire a business coach. Someone who had done what I am trying to do and did it successfully. She was pivotal in helping me learn to think and organize like a successful entrepreneur. She also shared the books she read and business leaders she follows, which was helpful in me immersing myself in this mindset. I listen to Dan Martell’s podcast regularly and find him extremely motivating and I just started reading Alex Hormozi’s books. “The 21 Irrefutable Laws of Leadership” by John Maxwell helped me grow, as did “You are a Badass” by Jen Sincero. I watched the documentary on Martha Stewart this weekend and plan to rewatch that. There are not a lot of examples of strong, successful women entrepreneurs in my opinion so I was inspired learning how she built her empire.

Contact Info:

• Website: https://rehobothtucson.com
• Instagram: rehoboth_therapyandwellness
• Facebook: Rehoboth Therapy & Wellness
• Linkedin: Maggie McCane

Image Credits

Lindsey Yankovich