We recently connected with Madeline Mackinnon and have shared our conversation below.
Madeline, appreciate you joining us today. How did you come up with the idea for your business?
I grew up in Mexico City and Costa Rica. These places intensely shaped the way I see myself and the world around me. For me, it’s full of texture, beauty, color, and aliveness. When I think about the kind of work I hope to do with my life, I hope it’s infused with those elements – with the texture nature offers, the beauty in my community, the color in the diverse range of places I inhabit, and the aliveness life calls forth. Frida’s Flowers felt like the most brilliant intersection of all of those longings — satisfying my need to be immersed in design and the arts, as well as my hope for a vibrant community. It also has infinite potential for being a lucrative career, which will not only benefit my family and I but will also carry people in my community. I get to design for people’s most important moments, as well as beautify mundane ones. It’s an honor.
As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?
I have always been an artist in various form – I don’t believe creativity can be compartmentalized. I am a soulful musician and writer, as well as an interior designer. Flowers felt like a beautiful, resonant piece to add to my life. I want to work with my hands to design beauty for people to behold. Weddings, events, and all kinds of in-between moments demand our full attention – and beauty through flowers can help us stay centered in those moments. I create beauty for spaces that need extra love. I am most proud of my design skills and the people I have surrounded myself with in the past year of having a business. I want clients to know that they’re worthy of taking a risk with their lives – and that color and texture and pattern and vibrance can help bridge the divide between where they are and where they want to go.
Can you talk to us about how you funded your business?
I found an angel investor, brought my full initial plan to them, and worked to co-create a plan that worked for both of us. He is incredible and gave me full permission to exercise my creative agency in the process.
Can you tell us about what’s worked well for you in terms of growing your clientele?
Consistency and Initiative. Take initiative to reach out to the clients you WANT to work with, and keep doing it until doors open. They always will.
Contact Info:
- Website: https://fridasflowersindy.com
- Instagram: _fridasflwrs_
