We caught up with the brilliant and insightful Mackinley Autrey a few weeks ago and have shared our conversation below.

Mackinley, looking forward to hearing all of your stories today. Do you think your parents have had a meaningful impact on you and your journey?

This question holds deep significance for me, particularly in light of my recent loss. I was fortunate to have had an extraordinary childhood shaped by the wisdom and resilience of my parents. They instilled in me virtue and the value of savoring each moment as an adventure, consistently offering encouragement and positive affirmations.

At a young age, my mother’s near-death experience in a car accident left an indelible mark on her perspective. Despite losing her vision, she continued to impart invaluable lessons in martial arts, etiquette, and literature, all without a hint of complaint. Her transformative encounter profoundly influenced her life, becoming a source of inspiration for resilience and gratitude to many others.

On the other hand, my father equipped me with practical survival skills and later shared the art of salesmanship. Their diverse teachings formed a comprehensive foundation for navigating life’s challenges.

A pivotal moment in my adolescence was when my parents sent me on a missionary trip to the Amazon Jungle, where I lived with the Waodani tribe. Amidst the backdrop of a tribe known for historical conflicts, I gleaned essential lessons in teamwork and collaboration from a tribal perspective. This experience laid a robust groundwork for my subsequent career development in the modern world.

Throughout it all, their genuine love for life and commitment to helping others shaped my priorities, emphasizing that financial success should never overshadow the pursuit of meaningful connections and positive impact.

Their genuine love for life and helping others made it possible for me never to make money the priority.

Mackinley, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?

I am the founder and principal broker of The Outlier Group is a distinguished boutique commercial real estate firm located in Florida, with offices strategically positioned in Tampa, Orlando, and Jupiter. Founded by a team of industry experts, our journey into the real estate business was driven by a passion for delivering unparalleled service and results to our clients.

At The Outlier Group, we specialize in providing a comprehensive range of real estate services, catering to the diverse needs of our clientele. Whether it’s assisting in property acquisitions, navigating complex transactions, or offering strategic advisory services, we pride ourselves on being a one-stop solution for all commercial real estate requirements.

Our commitment to solving problems for our clients is reflected in our tailored approach. We understand that each real estate venture is unique, requiring customized solutions. This personalized touch sets us apart from others in the industry. We are dedicated to achieving optimal outcomes for our clients, guided by a deep understanding of market trends, local nuances, and a forward-thinking approach.

What truly distinguishes The Outlier Group is our relentless pursuit of excellence and innovation. We take pride in our ability to identify opportunities that others may overlook, earning us the reputation of being outliers in the real estate landscape. Our team’s expertise, coupled with a client-centric philosophy, has resulted in a track record of successful deals and satisfied clients.

As a brand, we are most proud of our unwavering commitment to integrity, transparency, and delivering value beyond expectations. We invite potential clients, followers, and fans to experience the Outlier difference – where expertise meets personalized service, and success is not just a goal but a guarantee.

Alright – let’s talk about marketing or sales – do you have any fun stories about a risk you’ve taken or something else exciting on the sales and marketing side?

After establishing our Orlando office and building a robust portfolio of commercial properties, my wife Vanessa and I decided to make a bold move to St Petersburg. Our love for sailing drew us to the ocean, and the prospect of tapping into a new market presented excitement and challenges.

One of our first significant listings in the area was a Big Lots shopping center, a fantastic opportunity that came with its own set of hurdles. With no local advisors, analysts, or administrative support, I took on the challenge of creating the entire offering memorandum independently, with design assistance from Vanessa.

Undeterred by the lack of a support team, I initiated marketing efforts to attract major players nationwide. Implementing a call for offers, I successfully garnered interest from potential buyers, leading to a competitive bidding process. Notably, a private company from Ohio emerged as the most aggressive negotiators, backed by a formidable team of analysts and developers.

For a month, I dedicated most of my time to intricate negotiations, running calculations, and exchanging proforma models. What made this achievement even more remarkable is that I was managing the entire process on my own, without the support typically associated with such high-stakes deals.

The Ohio-based company commended our efforts throughout the negotiation, unaware that I was a one-person show orchestrating the entire deal. To maintain a professional facade, I even utilized two additional email addresses, creating an illusion of an in-house analyst and admin staff.

In the end, our perseverance paid off, and we secured the deal, surpassing the valuation provided to our clients by other brokers. The success of this venture played a crucial role in capitalizing our Tampa office, allowing us to expand our team. Today, we have a razor-sharp team in both Tampa and Orlando, ready to tackle complex deals with the same determination and expertise.

This experience underscores our commitment to delivering exceptional results for our clients and showcases the tenacity that defines The Outlier Group.

Any advice for growing your clientele? What’s been most effective for you?

The most effective strategy for growing our clientele at The Outlier Group has been the unwavering emphasis on cultivating long-term relationships, generating referrals, and showcasing persistent dedication in every interaction. Building trust and rapport with our clients has been the core of our approach. We prioritize understanding their unique needs, aspirations, and challenges, fostering relationships beyond individual transactions.

Our commitment to delivering exceptional results and going the extra mile has solidified our existing partnerships and led to a steady stream of referrals. Satisfied clients become our advocates, recommending our services to their network, creating a ripple effect that continually expands our clientele.

Persistence has been a critical element in our growth strategy. Whether navigating complex deals, overcoming challenges, or pursuing opportunities, we consistently demonstrate resilience and determination. This persistence instills confidence in our clients and positions us as a reliable partner dedicated to achieving their long-term real estate goals.

Our focus on building lasting relationships, leveraging client referrals, and showcasing persistent dedication has proven to be a powerful combination in expanding our clientele and establishing The Outlier Group as a trusted name in the commercial real estate industry.

Contact Info:

• Website: www.outliergroup.us
• Facebook: https://www.facebook.com/OutlierGroup/
• Linkedin: https://www.linkedin.com/in/macautrey/
• Youtube: https://www.youtube.com/@theoutliergroup