We caught up with the brilliant and insightful Lundyn Majstorovic a few weeks ago and have shared our conversation below.

Lundyn, thanks for taking the time to share your stories with us today Parents play a huge role in our development as youngsters and sometimes that impact follows us into adulthood and into our lives and careers. Looking back, what’s something you think you parents did right?

I see traces of my parents’ life lessons within my life and business every day.

I grew up in a family that I had “chores” from a very small age. From the day-to-day things that were expected of me to get done, to every other Sunday we had a list of deep-cleaning chores ( a full page lengths long) to get done before we were allowed to go anywhere or hang out with friends.

That long list included chores from wiping baseboards, to pulling weeds outside in our yard. There were plenty of times my sisters and I would whine that we got the harder list. Each of us girls were also required to spend 1 summer working with my dad on his construction sites cleaning and helping bring plywood and 2 by 4s to my dad’s foremen.

I think it’s obvious that I learned how to clean and clean well, but how this impacted my career is more important.

I am not scared of hard work or doing things all over again because it wasn’t done good enough in the beginning. I can almost hear my father saying, “go back and do it right” every time I throw out content I created for a client that wasn’t quite what they were looking for!

I’ve also learned to be patient with many different client personalities, because my mother is an exemplar of patience and it somehow rubbed off on me.

I can confidently say these traits are some of my best traits as a business owner, and are because of the impact my parents have been in my life and in how I carry myself.

As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?

I first started trying to market myself as a copywriter on Instagram. I took a handful of classes to learn how to stand out and how to sell, and fell more in love with the creative side than copywriting and decided to switch over as a social media strategist.

One thing led to another and I got my first opportunity to manage a client’s account. This really took off as I started getting a lot of referrals and eventually created my own social media management business, offering services in management, mentoring, content creation, capturing content, email marketing, and influencer management.

Many of my clients are mothers and business owners like myself. I help take the social media part of their business off their hands so they can spend more free time away from their business with their families.

Social media is A LOT of work and algorithms are always changing. Clients come to me to help them understand social media and how to work with the algorithms, rather than fight them.

Where do you think you get most of your clients from?

Referrals. I remember someone once told me that referrals would be my best friend in business, but I was just starting out and was more worried about networking and getting my name out there.

I did eventually offer current clients little referral incentives, but what I found was that clients would refer me out without telling me, or would do it without the thought for the incentive bonus.

I’d often hear that their friends would ask them who they are working with, and so this told me that not only did I gain trustworthy relationships with my clients, I also did great work and others were noticing.

What else should we know about how you took your side hustle and scaled it up into what it is today?

I started my business as a side hustle while being a stay at home mother, just to make a little extra money.

The first year I made $900. I as stoked!

The second year I grossed $25K. Again I was stoked!

From year 3-6 I’ve exceeded well above that 25K/year, but with that growth came hiring employees and also deciding how much more I wanted to take on so that I can still be present for my family. So each year can look a little different, based on what’s going on in my family’s lives, but there is nothing better than having that choice over my workload.

Contact Info:

• Instagram: https://www.instagram.com/thefinaltouch_lundyn/?hl=en
• Linkedin: https://www.linkedin.com/in/lundyn-majstorovic-93924a123/

Image Credits

McKenzi Taylor @tayloredphoto