We were lucky to catch up with Luke Lintott recently and have shared our conversation below.
Alright, Luke thanks for joining us, excited to have you contributing your stories and insights. Risking taking is a huge part of most people’s story but too often society overlooks those risks and only focuses on where you are today. Can you talk to us about a risk you’ve taken – it could be a big risk or a small one – but walk us through the backstory.
The biggest risk I took, and the thing I’m most proud of, was starting my online coaching business in spite of challenges related to my finances, self love, and my mindset.
After losing my job as a yoga teacher when COVID began, I went into panic mode. All five of my private yoga clients canceled their upcoming sessions within a 24 hour period, and on March 15th I was furloughed from my yoga studio.
With everything going on, I signed up for an online business coaching program. And 6 days after lockdown began, I taught my first online fitness class. 8 people from across 3 states showed up, and I realized that it was a lot of fun. I then went ahead and began teaching online fitness & yoga classes on a regular basis from my bedroom with the goal of replacing the income I had made at my previous yoga studio.
Despite these accomplishments, at this time I still struggled with self love, stress, and uncertainty. Even after going to therapy for years, I still experienced internalized homophobia, as most of my mentors growing up were homophobic.
In order to radically love myself, I reprogrammed my mind to address challenges related to my sexuality, looks, quirkiness, and shame. This inner work made it possible for me to be authentically visible online and in person despite the judgment I experienced from people that don’t align with my true self. I also devoted myself to daily meditation, cooking healthy food, and changing my beliefs in order to attract my desires in my body, mind, business, and life. All things considered, I am so grateful that I addressed issues related to self acceptance during this time of great change.
After having some success with my online business, in May 2020, I completed my Masters in School Counseling from SDSU. At this time, I had limited financial resources, challenges related to housing, and student loans. Despite the barriers, I decided to take the risk and devote 100% of my energy towards my online coaching business.
I took a chance on myself, and went for my dreams.
I knew that it was important for me to stand as a role model to queer youth, and others that have faced challenges related to identity, self love, and getting healthy.
I later launched numerous online coaching programs, including my bootcamps, manifestations coaching programs, and weight loss programs. After many ups and downs, these programs soon blossomed into my current programs, which include the Unfu*k Yourself Coaching Program, Divinely Transformed, and my VIP 1:1 personal yoga, personal training, and massage offerings.
All things considered, I am forever grateful that I went for my dreams, and empowered my true self to shine bright. I also now see risks as opportunities for growth, and am so grateful for the mountains I have crossed.
Furthermore, the currency of my work lies in my clients’ success, who have released anxiety, manifested loving, increased muscle/bone mass, and released weight. With good reason, I am so excited for the bright future ahead as I transform more lives through lifestyle consulting, yoga, and personal training.
As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?
I am the premier Lifestyle Consultant on the West Coast, and am based in San Diego, CA. I received my MS in Counseling from San Diego State University and am a certified yoga teacher and personal trainer.
I began my wellness journey when I had lost everything that mattered to me in my life, including a job and a long term relationship. Fitness, yoga, meditation, and a supportive community have empowered me to embrace my whole self.
I launched my coaching business in 2019 after co-leading a self love retreat with Katie Burke in Mexico. With newfound confidence and a sense of belonging, I began my dream of empowering others that have also struggled with issues related to identity, self love, and feeling amazing inside and out. I soon began leading retreats both locally and across the globe centered on self love and leadership.
My identities as someone who is bisexual and mixed race strengthen my ability to empower clients that want to get in shape and prioritize their purpose. Through my transformative fitness and wellness coaching programs, I offer you the opportunity to get in amazing shape, both in how you look and feel.
My coaching programs guarantee that you’ll hit your fitness/weight loss goals while getting healthy, balanced, and in control.
Manifestations coaching will attract your desire through aligning your body, mind and spirit. I show my clients how to use the Law of Attraction to accomplish their dreams in their bodies and lives.
I teach students and trainers across the globe, and my articles have been featured online in Medium.
You can join our virtual wellness community in my free FB community and receive 2 free classes at: https://www.facebook.com/
If you’re located in the San Diego area, you can even book your first introductory session with me now at: https://www.lukeyoga.com/
How did you build your audience on social media?
My clientele and social media growth has occurred through my authenticity, passion, & referrals.
Satisfied clients attract more satisfied clients.
And I am proud to say that I have a 100% retention rate.
All of my previous clients who participated in the first round of the Unfu*k Yourself Coaching Program decided to work with me for another 6 months after completing our time together.
My clients’ high levels of satisfaction and my growing clientele are rooted in the hard work and energy I put towards my coaching programs, weekly hypnosis, and fitness/yoga/restore classes.
Nonetheless, when I began my online business, my online following was quite limited and I rarely used social media. I even made it a personal goal to only be on Instagram 15 minutes or less per day. I later increased my online social media presence through managing my energy, time, and resources to authentically optimize engagement.
Before addressing my energy, I sought to mirror other coaches I followed online, thinking that whatever systems they worked would be successful for me. However, over time I realized that it didn’t feel authentic to create mainstream posts without my unique flavor. Rather, over time I’ve learned the value of sharing my true perspectives, dance videos, and quotes. Furthermore, I go Live every Tuesday at 12PM in order to share myself authentically with my followers and create an even stronger connection.
In order to optimize my time online and offline, I also work on my energy and vibration in order to attract dream clients, happiness, & success. I begin every day with meditation and listen to my visualization, desire, intention, and gratitude scripts while getting ready in the morning. I also create beautiful boundaries with myself and others, which makes time for reflection, positivity, and joy. This empowers me to go online and authentically engage with others with intention.
My strong track record and active engagement has resulted in multiple celebrity clients working with me, and a growing number of satisfied companies and clients following the great work that I do. Over time, I have seen my following and client base soar through happy clients, my authenticity and sincere passion for the work that I do in lifestyle consulting, wellness, and mindset.
We’d love to hear about how you keep in touch with clients.
I keep in touch with clients through authentic, humorous, and positive in person & online events, classes, Lives, posts, and workshops.
Recently, I met all of my online clients at Vichy Springs in Northern California for the Unfu*k Yourself Coaching Program Retreat. It brought me so much joy to see the results of my clients’ hard work with my own eyes while soaking in healing, mineral spring baths in Northern California.
Simultaneously, I frequently post helpful, encouraging, and relevant resources on my Instagram & Facebook. I love sharing clients testimonials in order to spread hope to those out there that have struggled with issues related to health and wellness. I also share personal triumphs, what I’m cooking, and where I’m going to build an authentic connection with my Followers.
Every week, I send out my newsletter with positive affirmations, resources, and tips. I often offer specials for my programs so that more people can address issues related to getting healthy, loved, and in control.
I also promote coaches, leaders, and movements that I support in order to grow my impact and transform more lives.
I facilitate discussions and provide resources in my free mindset & fitness community, Mindfully Sculpted. This is where I post more about upcoming wellness masterclasses, virtual classes, and retreats.
You can join our free community now and receive 2 free classes at: https://www.facebook.com/
Contact Info:
- Website: https://www.lukeyoga.com/
- Instagram: https://www.instagram.com/limitless_luke/
- Facebook: https://www.facebook.com/groups/getfitbehappy
- Linkedin: https://www.linkedin.com/in/lukelintott/
- Twitter: https://twitter.com/lintottluke
- Youtube: https://www.youtube.com/channel/UCqzUILzy2yzojQN-ztW3xSA
- Yelp: https://www.yelp.com/biz/luke-yoga-san-diego
Image Credits
Some photos by @gabinehringphoto