We recently connected with Lucinda Dilworth and have shared our conversation below.
Alright, Lucinda thanks for taking the time to share your stories and insights with us today. Earning a full time living from one’s creative career can be incredibly difficult. Have you been able to do so and if so, can you share some of the key parts of your journey and any important advice or lessons that might help creatives who haven’t been able to yet?
Yes, I’ve been able to earn a full-time living from my creative work, but it hasn’t always been easy. It can be unpredictable, and planning ahead is sometimes difficult.
I actually started posting and sharing my work on social media as a distraction while applying for jobs. At the time, I didn’t see it as a career—I was just creating and putting my work out there. Then, overnight, a reel I posted on Instagram went viral. I thought, *maybe this is something*, so I posted another. Soon, my phone was blowing up, my audience was growing, and I started getting more attention.
Even as this was happening, I was still going through job interviews, unsure if this could actually turn into something sustainable. But then the work started finding me. I landed my first client, and from there, I focused on building a business around my art—taking on installations, brand collaborations, and projection-mapped pieces.
Looking back, I don’t think I could have planned for it to happen this way, but I do think I could have leaned into it sooner. It took time to understand pricing, structure my offerings, and diversify my income streams. But at the same time, I’ve learned that building a creative career is as much about persistence and adaptability as it is about the work itself. Now, I’m focused on growing in a way that’s more sustainable—through selling my artwork, teaching, and collaborating with brands in ways that align with my practice.
Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.
I’m a digital artist, projection mapping specialist, and creative director with a background in fine art and technology. My work explores the intersection of traditional painting, digital manipulation, and immersive installations. I create hand-painted artworks that I then digitize, animate, and bring to life through projection mapping. My goal is to transform spaces and make digital art more tangible and accessible.
How I Got Into This Field
My journey into this field was unexpected. I started sharing my creative work on social media as a distraction while applying for jobs, not thinking it would lead anywhere. Then, overnight, one of my Instagram reels went viral. I posted another, and suddenly, my phone was blowing up. My audience grew rapidly, and brands and clients started reaching out. At first, I continued looking for traditional jobs, but as opportunities kept coming in, I realized I could build a career doing this full-time.
Now, I’ve expanded beyond just creating art—I collaborate with brands, take on creative direction projects, and am developing projection-based art bundles that allow people to experience interactive digital art in their own spaces.
What I Offer & Problems I Solve
I work across multiple creative fields, offering:
Projection-Mapped Art & Installations – I create animated digital artworks and immersive projection experiences for galleries, businesses, and collectors.
Creative Direction – I help local businesses develop visual storytelling, branding, and immersive digital experiences.
Art Bundles & Products (Early Stage) – I’m currently developing projection-based art bundles that will include my hand-painted canvases, digital animations, and projectors, making interactive art more accessible.
Education & Workshops – I teach artists and creatives the basics of projection mapping and how to incorporate digital techniques into their work.
A big challenge in my field is accessibility—projection mapping and digital art often feel out of reach due to cost and complexity. I’m working to change that by offering creative solutions that make immersive experiences more approachable.
What Sets Me Apart
What makes my work unique is the blend of physical and digital art. Unlike many projection artists who work entirely in digital formats, I start with hand-painted canvases and then transform them into dynamic, layered experiences using projection mapping. This fusion of traditional and modern techniques creates a distinct visual style that bridges the gap between tangible and digital art.
What I’m Most Proud Of
I’m proud of the fact that I’ve built a creative career on my own terms—finding a way to merge fine art, digital media, and technology into something that resonates with people. I’ve had the opportunity to collaborate with brands, design installations, and now take on creative direction roles that allow me to shape larger projects. Seeing my work connect with audiences, whether in a gallery, a public space, or online, has been incredibly rewarding.
What I Want People to Know
If you’re a client, collector, or fellow creative, I want you to know that my work is all about experimentation, innovation, and making digital art more immersive and accessible. Whether through my installations, projection-based art bundles, or creative direction projects, I’m always exploring new ways to push the boundaries of art and technology.
I’m excited for what’s ahead—expanding my offerings, refining my projection art bundles, and continuing to work with businesses and brands to create compelling visual experiences. If you’re interested in collaborating, let’s connect!
Are there any resources you wish you knew about earlier in your creative journey?
Yes, absolutely. Looking back, there are a few resources that I wish I had discovered earlier in my creative journey. One major one would be the importance of understanding pricing and business structure. Early on, I didn’t realize how crucial it is to value your work properly and structure your offerings in a way that makes financial sense. Having resources that guide you through setting competitive rates and understanding the business side of things would have helped me accelerate my progress and feel more confident in charging what my work is worth.
Another resource I wish I had earlier on is a community of fellow creatives or mentors who understood the technical side of things like projection mapping and digital art. I had to navigate a lot of the technical aspects on my own, and while that’s been a huge learning experience, it would have been great to have access to a network or platform that provided step-by-step guidance or a place to exchange ideas.
Overall, I think that the creative journey involves a lot of learning through experience, but these resources could’ve definitely made things smoother in the earlier stages.
What can society do to ensure an environment that’s helpful to artists and creatives?
From my own experience, I believe society can support artists by focusing on a few key areas. First, access to resources—affordable tools and creative spaces—can make a huge difference in helping artists grow and experiment. For me, discovering the right tools and tech early on would have accelerated my work. Second, building communities where creatives can collaborate and learn from one another is invaluable. I’ve found that mentorship and connection are key to growth. Third, financial support, like grants or fellowships, can relieve the pressure of balancing art with day-to-day survival, allowing artists to fully invest in their work. Lastly, recognizing the value of creative work is essential. Art shapes our culture, and seeing it celebrated and supported would inspire more artists to keep pushing boundaries.
Contact Info:
- Website: https://www.lucindadilworth.com
- Instagram: https://www.instagram.com/dil.worth/
- Linkedin: https://www.linkedin.com/in/lucinda-dilworth-42135a205/
- Youtube: https://www.youtube.com/@dil.worth3
- Other: Tiktok: https://www.tiktok.com/@dil.worth