We’re excited to introduce you to the always interesting and insightful Loren Boyd. We hope you’ll enjoy our conversation with Loren below.

Hi Loren, thanks for joining us today. So let’s jump to your mission – what’s the backstory behind how you developed the mission that drives your brand?

Hi, I’m Loren!

I like to attribute where I am today to the moment I began a consistent yoga practice in 2009. I was going through a challenging time in my life and found that the more I kept showing up to my mat, the more supported and anchored I felt, and I have been devoted to it ever since.

I became a certified yoga instructor in 2010 and have been teaching ever since. I completed my advanced training in 2019 and am currently an E-RYT 500 registered with Yoga Alliance. I believe my commitment as both a teacher and student to the practice of yoga over the years has radically shifted my perspective on life through deepening my own self-awareness, which has in turn deepened my awareness of the world around me, my relationships, and my connection to it all. Yoga has brought me the tools necessary to navigate everyday life with more ease and a deep sense of fulfillment.

As the years passed and I continued returning to my mat, I realized that I was on a mission toward helping people find the joy and empowerment that I had found not only through the physical practice of yoga, but through other lifestyle changes that embrace a holistic approach where the aim is balance between work and play, self and others, giving and receiving. There is an art to finding and sustaining this balance, and I would not be where I am today without the support of many guides, coaches and mentors.

In 2015, my son, Julian, was born and I started a branding and web design business driven by my desire to stay home with him. I felt like I was putting my degree from the University of Washington in Journalism & Graphic Design to good use and quickly realized that I loved working for myself, working from home, and making my own schedule. Over the years, I have helped countless entrepreneurs build strong brand identities through logo and website design, launching businesses from a space of clarity, empowerment and authenticity. I find deep fulfillment in guiding clients toward finding and sustaining a career path that brings passion and joy.

In 2020, I opened my very own yoga studio in Fort Worth, Texas called The Studio. We offer heated vinyasa and yin yoga classes in the heart of Fort Worth, and are big on community. I feel so blessed to do the work I do today and watch it impact so many lives in a positive way.

As the journey continued, I got curious about how I might use the skills I’ve built and talents I possess to help more people in different ways. This is what inspired me to become a certified life coach through Lumia in 2022, and Level Up with Loren was born.

Everyone can use a second set of eyes. Sometimes when we are doing what we love or aspiring to get there, the business of running a business gets ignored. As an Empowerment Coach, I am here to help my clients solve practical problems which are both necessary for success and help sharpen their vision for the future. As a Brand Designer, I am able to create authentic logos and websites that showcase a client’s unique story, values, and mission. Coaching and design flow together in my process, leaving clients with beautiful end products they feel confident sharing with the world, a newfound sense of excitement for the future, and continued accountability through coaching and ongoing design services, if desired. My goal is to help clients find clarity, stay committed to the right habits and mindset for optimal wellness, help them grow their businesses, and keep their future visions thriving as they continue to evolve.

Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers?

I believe we are constantly evolving, and especially as entrepreneurs or small business owners, we must honor this dynamic flow. Any person on a healing journey of self-discovery will grow and change over the years. New passions arise in this process – creative energy rises to the surface, just begging to be made into something tangible, something workable that brings some form of abundance. Those of us on this path are called to do what we love, and love what we do. And as we grow and change, so does our story. Luckily, we are the authors and artists of every detail of this thing called life… we get to choose the characters, the scenery, the places, the events, the perspectives. And we can reinvent ourselves as many times as we want. What a gift!

I always knew a life coach certification training was in my future and feel grateful that 2022 was the year for me to complete it. As a person who has always had many interests and streams of income, coaching feels like the glue that holds it all together. While individual coaching will most definitely be a new standalone offering of mine, coaching is so much more than that. It’s a part of who I am, how I relate to people and the world at large. It’s weaved into everything I see and do, and the potential I see for others, as well. We all have special gifts and talents, and I believe we were put here to use them. I want to help people discover these things and then take action to design beautiful lives around them.

I just launched my new website, www.levelupwithloren.com, on October 1st.. It feels like the perfect culmination of my unique skills and talents – what sets me apart being my ability to not only help clients get clear on their future visions, but also execute them all the way through brand and website development.

How about pivoting – can you share the story of a time you’ve had to pivot?

The biggest pivot I’ve made so far was becoming a yoga studio owner in 2020. The pandemic brought me this opportunity, as the yoga studio I had taught at previously chose to permanently close. There was suddenly an opportunity available that I could not pass up, as our community no longer had a physical space to practice in. Having taught yoga since 2010 with studio management experience under my belt, I felt equipped with the skills necessary to start my own community. My branding and web design skills also majorly came into play here as I dove into creating my very own yoga studio brand, called The Studio, located in Fort Worth, Texas. This business has been one of the most challenging, rewarding adventures I have ever embarked upon. It has given me the opportunity to manage a team, build deep and loyal relationships with clients, and continue positively impacting the lives of many in my own unique way. It’s been said that “if it doesn’t challenge you, it doesn’t change you.” And this experience has no doubt both challenged me and changed me in the best way. Gratitude is an understatement anytime I set foot in The Studio, whether I’m stepping in as a student or a teacher. Helping people feel better, feel a part of, feel connected and empowered… there’s nothing else like it.

Any thoughts, advice, or strategies you can share for fostering brand loyalty?

Staying connected with my clients is the most important thing to me. Not only are they incredible people, but I enjoy following their journeys and being a part of the big life transitions that contribute to their beautiful stories. Whether it’s in person connection over coffee or lunch, powerful conversations via Zoom, a phone call, email, or text – it’s all important. And it’s all ongoing. Relationships have always been my biggest teachers in life, and human connection is a basic need we all have. Connecting with my clients brings me joy and satisfies my need to feel helpful, however that looks from client to client. Sometimes we just need to talk and share… sometimes we need to brainstorm and strategize, and sometimes we are ready to pivot and create something new. I support my clients in all of it. Leveling up in life, business and wellness is my specialty!

Contact Info:

• Website: www.levelupwithloren.com
• Instagram: https://www.instagram.com/levelupwithloren/
• Facebook: https://www.facebook.com/levelupbyloren

Image Credits
Amber Shumake