Alright – so today we’ve got the honor of introducing you to Logan Hines. We think you’ll enjoy our conversation, we’ve shared it below.
Logan, looking forward to hearing all of your stories today. Risk taking is something we’re really interested in and we’d love to hear the story of a risk you’ve taken.
The risk didn’t come all at once. It came in layers, at moments when stability would have been easier—but growth felt necessary.
It began when I was let go from my job as an interior design assistant. At the time, design was all I had ever known, and losing that role felt personal, disorienting, and deeply unsettling. I took a job purely to pay the bills—one that kept me afloat financially but didn’t feed my creativity or sense of purpose. Still, in the background, an idea was quietly taking shape: what if I built something of my own?
Starting my interior design business was the first real risk. I didn’t have a safety net, a large following, or a polished brand—just experience, determination, and a willingness to say yes before I felt ready. Slowly, clients began to come through builders I had relationships with. Then those clients referred friends. Word of mouth started doing what marketing couldn’t. Without realizing it, I had built a real business—one project at a time—in Bowling Green.
Just as momentum was building, my husband and I made another difficult decision: we moved to Louisville to be closer to friends and family. It was the right move for our life, but professionally it felt like erasing years of progress. New city, new contacts, no established client base. I essentially had to start over.
Not long after the move, we had a baby.
At that point, stepping away from my business wasn’t a strategic choice—it was survival. I paused, unsure when or if I’d return to work in the same way. But at six months postpartum, something unexpected happened. People started reaching out. Old connections remembered me. New clients found me. They weren’t just asking if I was available—they were waiting.
So I took another risk: I said yes again.
This time, I rebuilt my business while navigating motherhood, showing up for clients with my baby by my side—my smallest and most important assistant. The work looks different now. My time is more intentional, my boundaries clearer, and my confidence stronger. The risk didn’t just lead me back to design—it reshaped how I define success.
Looking back, the risk wasn’t just starting a business. It was trusting myself repeatedly—through job loss, relocation, and new motherhood—to believe that what I was building was worth starting again.
And it was!
Logan, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?
I’m a residential interior designer with a lifelong connection to creativity and the way spaces shape how we live. Long before this became my career, design was simply part of who I was—I was the person constantly moving furniture, re-decorating rooms, and imagining how a space could feel better, warmer, or more intentional. Growing up, I was especially influenced by my aunt, who always had beautifully designed homes. Seeing how thoughtfully curated spaces could feel both elevated and livable made a lasting impression on me and quietly planted the seed for what would eventually become my profession.
That early curiosity led me to pursue a formal education in interior design at Western Kentucky University, where I earned my bachelor’s degree in Interior Design. During and after college, I immersed myself in the industry through hands-on experience. I completed an internship with a designer, learning the realities of client relationships, construction timelines, and translating ideas into real, functional spaces. I then worked at a high-end furniture store, where I gained invaluable knowledge about quality craftsmanship, materials, scale, and how investment pieces truly function in a home. That experience shaped my appreciation for timeless design and thoughtful purchasing—understanding not just what looks good, but what lasts.
Today, I specialize in residential interior design, working on everything from full new-construction homes and large-scale remodels to smaller, focused projects. My services range widely depending on a client’s needs—whether that’s designing an entire home from the ground up, collaborating closely with builders during construction, or simply helping a homeowner select the right paint colors, finishes, or furniture layout to make their space work better for their lifestyle.
At the core of my work is problem-solving. I help clients who feel overwhelmed by decisions, unsure how to make their home feel cohesive, or frustrated by spaces that don’t function as well as they should. I bridge the gap between vision and execution—taking abstract ideas, Pinterest inspiration, or “I know what I don’t like” conversations and turning them into clear, thoughtful, and livable design plans.
What sets me apart is my balance of creativity and practicality. I design spaces that feel elevated yet approachable—homes that are beautiful but still meant to be lived in. My background in furniture, construction coordination, and residential design allows me to consider the full picture: scale, flow, durability, budget, and day-to-day life. I’m deeply involved in the details, but I also prioritize clear communication and making the process feel manageable and collaborative for my clients.
What I’m most proud of is building a business rooted in trust, relationships, and word-of-mouth referrals. My clients often come back for additional projects or refer friends and family, which tells me the experience I provide matters just as much as the final result.
Above all, I want people to know that my brand is about creating homes that feel intentional, personal, and supportive of the life happening inside them. Whether I’m designing an entire home or helping with a single decision, my goal is always the same: to make the process feel less stressful, more exciting, and deeply tailored to the people I’m designing for.
Any stories or insights that might help us understand how you’ve built such a strong reputation?
I believe what truly helped me build my reputation in my market is the genuine relationships I’ve built with my clients. A home is incredibly personal—it’s where people live their everyday lives, raise families, and create memories—so trust is everything. I don’t see my role as simply designing a space; I see it as becoming a trusted partner in a very intimate process.
I take the time to truly understand my clients—their routines, their priorities, how they want their home to function, and how they want it to feel. That level of connection allows me to design homes that are deeply personal rather than generic. When clients feel seen, heard, and cared for, the experience goes beyond the finished project.
That trust naturally leads to word-of-mouth referrals. Clients feel confident recommending me to friends and family because they know I’ll treat their home with the same level of care and intention. Over time, those genuine relationships have become the foundation of my business and the reason my reputation continues to grow.
Can you share a story from your journey that illustrates your resilience?
One of the clearest examples of my resilience came during a period when nearly everything in my professional and personal life was changing at once. After being let go from a role early in my career, I took a job simply to stay financially stable while quietly rebuilding my confidence and direction. Instead of letting that setback define me, I used it as motivation to start my own interior design business—learning as I went, building relationships, and slowly earning clients through trust and word of mouth.
Just as that business began to gain momentum, my husband and I made the difficult decision to move to a new city to be closer to family. Professionally, it meant starting over again—new market, new contacts, no established client base. Shortly after the move, I became a mother, which brought both incredible joy and a completely new set of challenges. For a time, my business had to pause while I focused on navigating postpartum life and caring for my baby.
What tested my resilience most wasn’t any single obstacle, but learning how to keep going through all of them without losing sight of who I was. When clients began reaching out again six months postpartum, I chose to step back into my work—this time with clearer boundaries, more confidence, and a deeper sense of purpose. I rebuilt my business while adapting to motherhood, showing up for clients in a new way and proving to myself that I could grow through change rather than be stopped by it.
That experience taught me that resilience isn’t about pushing through nonstop—it’s about adapting, trusting yourself, and continuing forward even when the path looks very different than you originally imagined.
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