We caught up with the brilliant and insightful Loah Semi a few weeks ago and have shared our conversation below.
Alright, Loah thanks for taking the time to share your stories and insights with us today. What’s the backstory behind how you came up with the idea for your business?
Well as a musicial artist for some time now I would always put my eggs in someone else basket so whenever they felt it wasn’t working for them and they didn’t believe no more they could just got get a regular job and stop chasing the dream which would Leave me left to start all over from scratch the business would be in there name etc long story short me and a family member was talking one day and we juggled on a few names and I said it would have to have meaning for me use it I pick the letters (CmNent) LLC which stands for count me in because i always felt counted out then I use it in crossover for others who ever felt they were counted out as well I had my sister Lisa draw up a logo for the brand she does all my work always had my back we all know things cost money and I didn’t have none at that moment but yes I made merch wit the brand and sold tshirts they sold like hotcakes From Richmond Virginia to North Carolina I also had people take pictures wit the shirt on for social media purposes while saying count me in I know rt then I had somthing just off of the logo alone I had the business goin on 2yrs so I’m still learning as I go but I’m never lookin back you have to follow that gut feeling who knows u just might be right also I forgot to mention I did this all from a iPhone 12 in my gma house in one day shout out to legal zoom you can start your business whenever u ready and they take away the headache of paperwork with a registered agent
Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.
Okay my story of a artist in the industry well the way I got into the business was with a partner of mine he was a older guy watch me grow up I was in the streets so y’all know what comes with that territory but I like to rap and create music for fun the mystery guy I’m speaking of took notice of that and started a business a enterprise I should say and made me president of it I seen it as a way out of the dangerous lifestyle I was living we did a few things had a few artist on the label as well at this time I’m in boss position I’m not the rapper remember that well things was moving fast in and out of state different venues relationship establishing the brand and one day he had an accident I didn’t hear from him no calls or nothing for a year I waited Not to get to deep into it it’s when I created my own brand start from scratch again count me In (CmNent) and Kept the Loah brand goin as well my name (Loah) semi Listen Observe Always Hustle because we both had the dream so I said I’m goin to see it thru I can go on for days but yes I met a guy by the name of Dj Sleepez which is another story in it’s own he connected me with Rap A Lot Midwest in Las vegas in the rest was history I provide a message of truth wit my music I am a storyteller so the fans feel they have been through what I’m saying it’s relatable i can make u laugh happy sad or motivated to get up get you some money just pick a song lol we have merch as well for men women and kids WWW.TDPAttire.com our own liquor called Manhattanfrancovich it’s black owned still in beginning stages we working What sets me apart from others is im really here for the people im not trying to sell you on nothing im just like you i think my family deserve the world I don’t even want it I do it for them I meditate to keep my soul right as I walk thru this valley of death My most proud of the fact that I wake up everyday to get a chance to finish the mission it’s a new start when god opens your eyes tomorrow
How’d you meet your business partner?
Thid goes back to the last ? I met Dj sleep ez thru my sister Lisa I had terrible management at the time and he saw that he was djn a club she attended and they talked about it she then brought me to that same club a night he worked there we went out for pizza Asante’s had a conversation in front the place till the pizza was cold lol about what we was about to do the next night we met at a hotel we’re he had the famous Rapper Webbie from Trill Ent with him he had a show out here in Richmond Virginia I got to be on stage wit him legendary moment for me I grew up to his music dj sleep Ez had to work after he drive trucks state to state. So we was responsible of getting webbie to the airport in my sister car true story hard to believe but it happened lol
How did you build your audience on social media?
Well I’m in the entertainment business I can probably only help those who seeks the same audience but one tip for everyone far as social media go to stats school if your are totally loss on there it’s good to have great content the main winner in our field is attention grab stop in mid scroll you have to steal there attention high resolution content the right words in description never to Many hashtags 3 to 4 tops maybe 5 but you can shadowbanned quick wit to many what else follow community guidelines post everyday but 3 4 times a day that’s ridiculous run ads target your market to corner the market also main one make sure that you have your business tax id number hooked up to your social media so you can keep that money off your plays goin to your bank account pretty much for Instagram Fb the same etc
Contact Info:
- Website: https://www.tdpattire.com/
- Instagram: https://www.instagram.com/loah_semi/?hl=en
- Facebook: https://m.facebook.com/semi.o
- Youtube: https://youtube.com/@loahsemi5633
- Other: https://open.spotify.com/artist/4l2zH9B17xFIzC5DT7EHXB?si=g6GXEeD9R12RdsaeqBiy7A https://www.tiktok.com/@loahsemicmn?lang=en&is_from_webapp=1&sender_device=mobile&sender_web_id=7257305014225192494
Image Credits
@Jay_lesto_the photographer for the main picture