We’re excited to introduce you to the always interesting and insightful Liza Marie Garcia. We hope you’ll enjoy our conversation with Liza Marie below.
Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.
I lead the team at NOW Publishing as COO. We are a traditional publishing house and we build the books the world needs to read. Our publishing team works with our clients as we build each book sometimes from the ground up. We have a division called Editorial which provides all the levels of editing a client needs to ensure their book is impactful and is an amazing book that people will want to share with others. The other division I manage is called Promotion as we provide our clients with all they need to be successful authors. Our books are on sale everywhere books are sold and are available in ALL book formats including Audio books.
Have you ever had to pivot?
One of the main pivots in our business happened because of the shut-in with the Covid Pandemic. Like many other firms, we gained an incredible amount of time, by working together remotely and not traveling back and forth to our offices. This extra time presented an additional opportunity for us to focus more on many digital marketing tasks that had been pushed to the background. It also helped us discover new ways to effect change positively for our clients.
Currently, we are using campaigns and strategies developed during those times and understand fully the power of this type of marketing versus traditional, former methods.
What’s worked well for you in terms of a source for new clients?
Most successful companies, recognize at a given point in their business that a large amount of new clients come from referrals. In our company’s history now over six years, this is mostly true for our team as well. It’s a great milestone for us, and we have greater clarity recognizing those clients that are a perfect fit with our internal team. We are also strong in understanding the great value we provide in our services.
We can boast that all our clients know without a doubt the amazing quality books we produced on their behalf. Additionally, we are certain they witnessed firsthand the diligent nature of our team. These clients are our source for new business and continue to recommend us within their network. This is a great thing!
Contact Info:
- Website: http://publishwithnow.com/
- Instagram: https://www.instagram.com/nowscpress/
- Facebook: https://www.facebook.com/nowpublishing
- Linkedin: https://www.linkedin.com/in/lizamariegarcia/
- Twitter: https://twitter.com/nowscpress
- Youtube: https://www.youtube.com/channel/UCyRQ8OID-0FMY8EDsUk6mHA