Alright – so today we’ve got the honor of introducing you to Lisa Sizow. We think you’ll enjoy our conversation, we’ve shared it below.

Lisa, thanks for taking the time to share your stories with us today How did you come up with the idea for your business?

The idea for Lusso by Lisa came during a very unexpected moment in my life — the COVID shutdown. At the time, I was working for a hedge fund partner, but when the pandemic hit in March, everything slowed down and I was suddenly home with my kids. From March through September I had stepped away from my normal routine, and by November I realized I really didn’t want to return to the world the way it had been before.

That holiday season I spent a lot of time at home with my family, thinking about what I actually wanted my life and work to look like moving forward.

Around that time the department stores were having their big seasonal sales. I had a great relationship with a sales associate who would text me when designer pieces in my size went on markdown. One day I bought a few pairs of designer shoes that were heavily discounted.

A neighbor came over with a friend and saw them, and immediately started asking if I had other sizes. That moment really sparked something. I realized that there were incredible designer pieces sitting in stores at deep discounts, but most people didn’t have access to them or didn’t know where to find them.

So I started going back to the stores and buying multiple sizes of the same items. At first it was just for friends and neighbors. If something didn’t sell locally, I listed it on Poshmark. Very quickly the demand exploded.

Women were excited to find brand-new designer pieces at prices far below retail. What started as helping a few friends turned into something much bigger.

By January 2021, Lusso by Lisa officially became a business. Since then it has grown into a platform where I source brand-new designer items under retail as well as curate incredible vintage pieces. My mission has always been the same — to make luxury more accessible and help women feel confident and powerful in what they wear.

As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?

I’m Lisa Sizow, founder of Lusso by Lisa,, a luxury sourcing and vintage fashion brand built around three core pillars: brand-new designer items under retail, sourcing hard-to-find sold-out pieces, and curating iconic timeless vintage.

Through Lusso, I help women access luxury fashion in a way that feels both exciting and attainable. I spend a great deal of time sourcing pieces from top fashion houses—whether that’s finding brand-new items below retail, tracking down styles that are sold out in stores, or discovering vintage treasures that have stood the test of time. Many of the vintage pieces I curate come from the 1980s through the early 2000s, an era when craftsmanship, tailoring, and design were truly exceptional.

My clients come to Lusso because they want something special. They’re looking for pieces that feel powerful, unique, and timeless rather than simply following trends. I’m particularly known for sourcing statement blazers, standout designer handbags, and distinctive vintage pieces that elevate a woman’s wardrobe and confidence.

What sets Lusso by Lisa apart is the highly personal sourcing process. I treat every item like a discovery and focus on finding pieces that are both beautiful and smart purchases. Many clients rely on me not only to find great deals on luxury items but also to help them build wardrobes with lasting value.

What I’m most proud of is the community that has grown around Lusso. Many of my clients have been with me for years and trust my eye, my sourcing, and my commitment to authenticity and quality. At its core, Lusso by Lisa is about helping women feel powerful, polished, and confident through carefully curated luxury fashion.

Can you tell us about a time you’ve had to pivot?

One of the biggest pivots I’ve made in my business has been embracing vintage. When I first started Lusso by Lisa, the focus was almost entirely on brand-new designer items under retail and sourcing hard-to-find sold-out pieces. At the time, many clients were hesitant about purchasing pre-owned luxury items, so I stayed very committed to offering brand-new pieces.

Over the past few years, however, the fashion landscape has shifted dramatically. Vintage and archival designer pieces have become incredibly desirable, especially as people search for items that feel unique, timeless, and no longer available in stores.

Recognizing that shift, I began sourcing more vintage pieces—particularly iconic handbags and statement blazers from the 1980s through the early 2000s. What started as a small addition to the business quickly grew into a major part of Lusso by Lisa.

Today, the vintage side of the brand is one of the fastest-growing areas of my business and often performs even better than brand-new items. That pivot taught me an important lesson: in business you have to stay connected to your clients and be willing to evolve with the market. The brands and products may change, but the goal remains the same—helping women find pieces that make them feel confident, powerful, and timeless.

What’s been the best source of new clients for you?

Most of my new clients discover Lusso by Lisa through a combination of social media and real-life connections. Instagram in particular has been incredibly powerful because it allows me to share new finds, designer deals, and vintage pieces in real time. My followers get to see what I’m sourcing daily, and that constant interaction creates a very engaged community.

At the same time, I’ve found that some of the most meaningful client relationships happen in person. I attend entrepreneur dinners, networking events, and industry gatherings where I can connect with other women and creatives. Those conversations often turn into lasting relationships, and many people who meet me in those environments end up becoming followers and clients.

Another major source of new clients is the pop-up markets I participate in throughout Manhattan. These events allow me to reach a completely new demographic each time. Because the markets draw fashion lovers from all over the city and beyond, they give people the opportunity to experience Lusso by Lisa in person—touching the pieces, trying things on, and understanding the story behind the brand.

Ultimately, Lusso has grown through a mix of digital presence and real-life connection. Social media helps build awareness, but the personal interactions—whether at events, dinners, or pop-ups—are what truly turn people into loyal clients.

Contact Info:

• Website: https://Www.lussobylisa.com
• Instagram: @lussobylisa / @lussobylisavintage
• Facebook: @lussobylisa
• Linkedin: @lussobylisa / @lisasizow
• Other: Tik tok : @lussobylisa