We’re excited to introduce you to the always interesting and insightful Lisa Harrison . We hope you’ll enjoy our conversation with Lisa below.
Alright, Lisa thanks for taking the time to share your stories and insights with us today. How did you scale up? What were the strategies, tactics, meaningful moments, twists/turns, obstacles, mistakes along the way? The world needs to hear more realistic, actionable stories about this critical part of the business building journey. Tell us your scaling up story – bring us along so we can understand what it was like making the decisions you had, implementing the strategies/tactics etc.
I went from gifting hand crafted cocktails and dinner platters to family and friends to nationwide shipping and catering in one year’s time. This transition was very fast but it came with obstacles and lessons learned. After I took on the world of vending and begin to make a social media presence I started getting offers for other events. This was very exciting and new, I did some research and thought why not. First I totally re branded my products, new logo, uniforms, website etc. I then started creating content and posting it on all media platforms. This got the attention of the local radio station, they reached out and boom the next week my business was featured on all major radio stations across the region. As I begin to grow I started receiving calls from clients stating they booked me for their event!! This was alarming as I do all of my bookings via my business email. Come to find out someone was using my name and logo to book clients as if they were me. I took immediate action by posting a full disclaimer, fully copyrighted my brand and filed all legal papers needed to support the operations of TipsySips By T&L LLC, Including returning to college and obtaining my degree and associates degree in culinary arts and business development and management. This helped me construct the necessary contacts and insurance needed for each individual event and serves as a paper trail for my trusted clients.
Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.
I’m a mother of 3. I work in the health care field as a trauma specialist. I have been a mixologist for about 13 years, making my now famous birthday cocktails for family and friends. When the pandemic hit people started calling for cocktails, I never sold them but stepped out on faith and made a few cases. They sold out in about a hour and I had dozens of orders coming in. I used my health care experience and created pain management non alcoholic drinks and treats. I now have a menu of over 15 cocktails a summer, fall and holiday menu featuring seasonal specials. A full line of pain management products and catering services At TipsySips By T&L we offer custom creations to fit any event. What sets me apart from the others is the fact that I use only top quality products to create my very own cocktail mixers and wines. Everything is handmade and homemade!!
Can you tell us the story behind how you met your business partner?
My business partners are my children!! They were in the kitchen with me one day ashen a client came to pick up an order. The client asked, what sweets do you have today? My son replied “we can bake you something” . The client placed an order on the spot and 3D desserts was formed. They are truly innovative and a core component to the business. They create a lot of the flavor profiles for TipsySips and even do mocktail versions at 3D desserts. (They just celebrated 2 years in business)
Any insights you can share with us about how you built up your social media presence?
I am known as a very straight forward and honest person, that’s exactly what I brought to my audience. REAL, LIVE. REVIEWS!! Everyone loved it. You never know what will be said on the reviews, it’s non rehearsed 100 percent live honestly. I feel-that was something that was missing in advertising these days, honestly and I love to connect with my customers and clients on that level.
Contact Info:
- Instagram: tipsysios_tl
- Facebook: TipsySips By T&L
- Youtube: TipsySipsByTL
- Other: Tictok TipsySipsByTandL