We recently connected with Lieska Forlini and have shared our conversation below.
Alright, Lieska thanks for taking the time to share your stories and insights with us today. Risking taking is a huge part of most people’s story but too often society overlooks those risks and only focuses on where you are today. Can you talk to us about a risk you’ve taken – it could be a big risk or a small one – but walk us through the backstory.
My journey is a testament to the power of taking risks and pursuing dreams against all odds. For years, I harbored a burning desire to chart my own path in the beauty industry, to create my own makeup brand, and to share my wealth of knowledge with aspiring entrepreneurs. However, the fear of the unknown, coupled with the responsibilities of providing for my family, held me back from taking the leap.
Despite my reservations, my passion for makeup artistry continued to fuel my ambition. Over 12 years of honing my craft, from working on television sets to glamorizing celebrities for red carpet events, I immersed myself in the world of beauty, gaining invaluable experience and insights along the way. As a content creator, I shared my expertise with a growing audience, but deep down, I knew that there was more I wanted to accomplish.
The turning point came when I realized that staying within my comfort zone would only limit my potential. I knew that if I wanted to turn my dreams into reality, I had to embrace uncertainty and take a leap of faith. With unwavering determination and the support of my loved ones, I made the bold decision to transition from makeup artist to entrepreneur.
Opening my own makeup brand was a daunting endeavor, but it was also the most fulfilling decision I’ve ever made. It was a journey marked by perseverance, resilience, and a relentless pursuit of my vision. Today, as the founder of my own cosmetics brand, I’m not only living my dream but also empowering others to pursue their passions fearlessly.
My story is a testament to the transformative power of taking risks, stepping out of your comfort zone, and daring to pursue your dreams against all odds. And while the path to entrepreneurship may be fraught with challenges, the rewards of self-discovery and fulfillment are immeasurable. So, to anyone hesitating to take that leap, I urge you to embrace the unknown, for it is where true growth and success await.
Lieska, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?
Hey there! I’m Lieska, and my passion for beauty has been ingrained in me for as long as I can remember. From those Friday nights spent doing makeup for my friends before going out, to dreaming of turning this passion into a career, beauty has always been my calling.
As an immigrant, navigating the path towards my dreams wasn’t easy. Balancing the need to work to support my family with my aspirations was a constant challenge. I juggled various office jobs during the week while dedicating my weekends to honing my makeup skills, often working for free just to follow my passion.
Life threw me a curveball when I was laid off from one of my jobs. But as they say, when one door closes, another opens. With the connections I had built in the beauty industry over the years, I seized the opportunity to dive headfirst into pursuing my dream full-time.
The road to becoming a full-time makeup artist was far from smooth. It took perseverance, countless setbacks, and many late nights of hard work. But looking back, every obstacle I faced was worth it because today, I can proudly say that I’m living my dream, working in a career that brings me immense joy and fulfillment.
It’s been a journey of resilience, determination, and unwavering passion. And despite the challenges, I wouldn’t change a thing. Because every twist and turn has led me to where I am today — doing what I love and loving what I do.
What do you think helped you build your reputation within your market?
My years of experience and the good customer service I give to everyone.
We often hear about learning lessons – but just as important is unlearning lessons. Have you ever had to unlearn a lesson?
Everything comes in the right time.
Contact Info:
- Website: www.bylieskabeauty.com
- Instagram: @lieskabeauty
- Facebook: Lieska Beauty
- Linkedin: Lieska Beauty
- Youtube: Lieska Beauty
- Other: www.lifcosmetics.com IG : @lifcosmeticshop