We caught up with the brilliant and insightful Leslie Hungria a few weeks ago and have shared our conversation below.

Leslie, thanks for taking the time to share your stories with us today So, naming is such a challenge. How did you come up with the name of your brand?

The name “TowerHeist” was originated by my now fiancé and I. When living at Latitude 525, everyone who lived there called it “The Towers”. As a musician, he thought, if he ever created a record label, it would be called “TowerHeist Records”. As a dreamer, I saw TowerHeist as an umbrella company. For music, videos, clothing and even real estate. I didn’t want to box ourselves into an industry. Which is why we solely kept it as “TowerHeist”.

As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?

After working over six years in child care, when the pandemic hit, it was the first time I was able to truly think of what my life would be like without the daily stressors of my job. What my life would look like if I didn’t have to clock in day in and day out. It opened my eyes to my long forgotten passion – the arts. I remember my Mom gave me my first disposable camera at seven years old when we went to visit the Rock and Roll Hall of Fame. I had that camera glued to my hip and the love of photography took over. Over the years I wanted to do more so I started filming short videos of my friends goofing around and skateboarding. When I moved to OH from NY, I put all my creativity in a box and shipped it away to a place I never thought I’d run back to. I thought I was supposed to go to college so I wouldn’t become a starving artist. When I dropped out my third semester and went to work full time as a preschool teacher, I thought I was supposed to do that. Traditional ways of success is no longer the only way to succeed in this world. In the era of technology and social media, at the palm of our hand we have opportunities. Pair that with dedication and we have success. It took me almost a decade to remember what I truly love. With a slow rise in building my clientele, I keep pushing forward because I know one day, TowerHeist will be known. Within our music videos we bring back storytelling. Within our promotional videos, we bring back personality. And within our photography, we bring back the true meaning of candid pictures. Our goal is to showcase truth and feeling. We want our audience to feel something when they see our work. That is what sets us apart. We are proud to go against the grain and try new approaches to captivate our audience.

What’s been the best source of new clients for you?

The best source of new clientele has been the classic word of mouth. Yes, Instagram is amazing for content to capture the eyes of potential new clients but word of mouth is an in person testimonial.

What’s a lesson you had to unlearn and what’s the backstory?

I had to unlearn the word “can’t”. Self doubt kicks in at its highest peak. It’s the time we convince ourselves we can’t do something. And for me, during slow season, that’s when it takes over. I had to stop telling myself I can’t and learn to tell myself “how” instead. That’s when success started to rise even during the slow season. Be it lowering my prices or hitting a different marketing tactic, I had to learn how can I keep pushing.

Contact Info:

• Instagram: https://instagram.com/heistactivated?igshid=OGQ5ZDc2ODk2ZA==
• Facebook: https://www.facebook.com/profile.php?id=100089839808614&mibextid=D4KYlr
• Youtube: https://youtube.com/@towerheistproductions?si=2O9hO3Vjqt6fJ_hm