We caught up with the brilliant and insightful Le Blanc Studio a few weeks ago and have shared our conversation below.
Le Blanc, thanks for taking the time to share your stories with us today Innovation comes in all shapes, sizes and across all industries, so we’d love to hear about something you’ve done that you feel was particularly innovative.
One of the most innovative things we’ve done at Le Blanc Studio is creating our seasonal fashion guides. From the beginning, our motivation has been to help people discover their personal style and essence through fashion. Initially, we focused on 1:1 personal styling consultations, but we quickly realized that our time was limited, and we couldn’t assist as many people as we wanted. That’s when the idea of digital seasonal guides was born—allowing us to expand our reach and help a much larger audience. What makes our guides unique is that they are designed to be accessible to everyone, regardless of budget. You don’t need to spend a fortune to dress well and feel confident in your style. That’s why we include four different price points for each piece, ensuring that our recommendations work for a variety of budgets. This approach has allowed us to make fashion more accessible, ensuring that great style is within reach for anyone.
Le Blanc, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?
We are Ana Paula & Daniela, the creators and founders of Le Blanc Studio. We’re 25 years old, childhood friends, and now business partners.
How did we get into this business?
I (Daniela) have always loved everything related to fashion since I was a kid, and I (Ana Paula) have always been passionate about the creative and visual aspects of design in all forms. During a trip to Los Angeles, we started talking about our future and our goals. We realized that we both wanted to explore the world of fashion and styling, and that’s where our journey began.
What is Le Blanc Studio?
We are a fashion creative studio founded by two women who love styling and fashion. We started by offering a variety of services, including:
• Lookbooks for clients
• Closet detox
• 1:1 consultations
• Photoshoot styling
• Wardrobe consultations
All of this helped us grow professionally and made us realize that we wanted to reach so many more people through our work. And that’s how the idea of creating seasonal guides for both men and women was born.
What are le blanc seasonal guides?
Le Blanc guides are seasonal guides released for Spring/Summer and Fall/Winter, with separate editions for men and women.
What will you find in our guide?
You’ll discover the trends for that season, along with the key pieces we recommend investing in. Each item is presented with four different budget options, ranging from accessible brands to luxury brands. Our goal is to give everyone the opportunity to purchase seasonal pieces that we’ve carefully researched and found to be worth the investment in terms of quality and price. Additionally, we provide inspiration on how to combine and style each piece, making it easier for you to create a look that makes you feel confident. To simplify the shopping process, every item includes a direct link for immediate purchase.
For you, what’s the most rewarding aspect of being a creative?
We believe that everyone is creative in some way—you just have to learn to listen to yourself and explore that side of you. In our case, both of us are creative, but in different ways. I, (Daniela), find my strength in generating fresh, unique ideas and differentiators, while I, (Ana Paula), excel at translating those ideas into visual concepts and bringing them to life. This balance is what makes our creative journey so rewarding.
Looking back, are there any resources you wish you knew about earlier in your creative journey?
Our advice is to never be afraid to try the ideas that come to your mind. Don’t fear failure because it doesn’t exist. It’s. either learning or the path to success for your business.
Contact Info:
- Website: https://weareleblancstudio.com
- Instagram: https://www.instagram.com/leblanc____studio/
- Other: Pinterest
https://pin.it/N1gCVkGvo
Tik Tok
@leblanc___studio
Image Credits
Emiliano RM