We recently connected with Laura Bartlett and have shared our conversation below.

Hi Laura, thanks for joining us today. Can you open up about a risk you’ve taken – what it was like taking that risk, why you took the risk and how it turned out?

The pandemic caused a lot of disruption in the world and specifically the fitness world. When everything shut down, as a studio manager of Orangetheory Fitness I realized how vulnerable my career choice was and the effects that a public emergency like that could have on the world and my personal life. I lost my job, like many others, and found it very hard to see the light at the end of the tunnel during this crazy time.

While I had lots of time to think, I was bored and felt I needed to find a way to create another stream of income or study for a new career path in the case that the gym was to never re-open. Thankfully, at the time I had a close friend entertain the idea of becoming an Insurance Broker and I knew it couldn’t hurt to get licensed. I got to studying and became licensed as a Life & Health Insurance Agent in the state of Colorado within a couple months.

Fast forward to preparing to re-open the Orangetheory Fitness studio and after a successful re-open, plus the immense increase in members returning to the studio!! -but, it was never going to be the same. It was constant back and forth about rules and regulations to remain open and always teetering on whether or not we would be able to stay open or in business. I chose to throw in my towel and leave my position as the manager to start my own business as a remote Independent Insurance Agent.

This was a huge risk I was taking by leaving a salary position with benefits to being a first time self-employed entrepreneur (starting from scratch). With the support of my family and loving husband, I have spent the past 4 years building something of my own and I am so proud to be a resource to my current and future clients in my local community and communities across the states. Throughout these past 4 years I have continued to learn and certify annually as a trusted health and Medicare consultant. It was scary at the beginning, heading into unknown territory and doubt of being successful, but it has been one of the best leaps I have taken for my personal career and family.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

Laura has years of experience in Health & Wellness and undergoes annual training and certifications to ensure she is up to date on the latest ACA Marketplace & Medicare changes and regulations as a Licensed Health Specialist.
She established herself as an independent broker in 2021.

Laura has always had a passion for helping others achieve their goals. This has led her into the insurance world, from the fitness world. As a proud Colorado Native and Colorado Mesa University alumni, Laura received her Bachelor of Arts in 2015 for Health and Wellness Promotion. Laura grew up in Monument, CO and loves everything outdoors. In her spare time, you will find her fishing with her Husband, coaching children’s tumbling classes or spoiling her dog Otis.

Medicare & Health insurance can feel complicated, but know that she is here to guide you and help you feel secure and confident that your insurance needs will be met.

What do you think helped you build your reputation within your market?

By providing a service that is backed with genuine care and commitment for my clients, it fosters trust and loyalty.
Things are constantly changing every year in the health and Medicare space so continuing to certify annually allows me to provide my clients and potential future clients with the highest professional knowledge, recommendations and tailored customer service.

Satisfied clients are more likely to recommend you, leading to positive word-of-mouth and a strong reputation. This relationship not only enhances customer retention, but also creates a loyal community that supports you and your mission!

How do you keep in touch with clients and foster brand loyalty?

After initially helping a client with their insurance needs, it doesn’t stop there. I continue to provide support and direction year after year with their policies. I conduct annual reviews for all current clients, to determine if their needs have changed. My clients have access to my personal cell phone number and can text or call anytime they have questions or concerns. I am here to advocate for my clients and all of their loved ones.

Contact Info:

• Website: https://lbinsurance.my.canva.site/youragent
• Facebook: https://www.facebook.com/laurabartlettagency
• Linkedin: https://www.linkedin.com/in/laurabartlettagency/