We’re excited to introduce you to the always interesting and insightful Latisha Judie. We hope you’ll enjoy our conversation with Latisha below.

Latisha, thanks for taking the time to share your stories with us today What did your parents do right and how has that impacted you in your life and career?

Monica & Steve, my amazing parents, did SO MANY things right! To grow up in a household that’s filled with love, respect and an optimistic outlook on life, helped cultivate the woman I am today. My parents were very consistent with telling me how proud they were, that I was destined for greatness, and that I could accomplish anything. “Latisha, you are smart, beautiful, blessed and highly favored!” Shout out to my mom for speaking words of affirmation to me and my siblings, (even to this day).

A smile comes to my face when I think about the times my dad would invite me to listen to motivational speakers like Zig Ziglar (yeah, on a cassette tape way before social media ) and have me give a brief summary of what stood out to me or how I could apply the message(s). And I guess I liked that so much, listening to motivational speeches is actually apart of my daily routine.

I am fortunate to have parents that taught me to treat people with kindness (regardless of where they come from or what they look like), execute tasks with positivity and passion, do things with integrity paired with good intentions, all while giving me the space to be myself. You get a glimpse of my upbringing by the way I interact with my fitness community and the guests that I provide beauty services on. Being known as someone that gives good advice, inspires others and leads with love; I can proudly thank my parents for that.

Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers

Hey Y’all! My name is Latisha and I am the proud owner of Latisha j FITNESS LLC. The name Latisha (given to me at birth), means ‘happiness’ and the “J” is a representation of my middle initial, last name and the word ‘JOY.’ Therefore, the name of my company translates to: Finding the Happiness and Joy in Fitness and in Life!

Latisha j FITNESS (LJF) is a holistic health and fitness brand that EMPOWERS WOMEN THROUGH WELLNESS. The goal is to help busy women cultivate a healthy, active lifestyle. We specialize in creating an experience that addresses the mind, body and soul. Whether you’re training, using a fitness accessory or spiritual tool, you are sure to have a calm mind, strong vibe and feel apart of the sweat tribe (#FITfam).

Our sessions are great for beginners or those on the GO because we keep them effective, short & sweet! Raise your vibe, reduce stress, feel stronger and gain more confidence while being apart of the LJF community.

Incorporating mind, body, soul elements into LJF has gotten us noticed for helping people to GET FIT. GET WHOLE. I am most proud of positively impacting lives. Changing the way people look and feel from the inside out brings me joy. What sets Latisha j FITNESS apart from others is that fitness is integrated with a holistic approach and our community is like family.

Any stories or insights that might help us understand how you’ve built such a strong reputation?

I am no stranger to living a healthy, active lifestyle so people were definitely excited for me to pursue a business venture in the fitness industry. Besides being consistent with sharing my workouts on social media and motivating women who needed an accountability partner, I demonstrated what it meant to practice self-care and create time to take care of my body. By getting personal results, allowing people to see that this is a lifestyle for me, offering sound advice and being a woman of my word, has helped me build a positive reputation.

How about pivoting – can you share the story of a time you’ve had to pivot?

When the pandemic happened, quite a few things changed. For one, the gym was closed which lead to virtual training being the new normal. Once things started to open back up, people (who felt safe to), were eager to return to the gym, but by that timed I had moved clear across the country. I took advantage of being ‘outside again” in my new city by hosting outdoor community group fitness classes. The outdoor fitness experiences challenged me to show up in a different way. I was creating dance routines, collaborating with the DJ and using my resources in ways that I hadn’t before. Looking back, I appreciate those moments because they can lead to effective changes and a chance to show your clients that you are willing to do what is necessary to meet their needs.

Contact Info:

• Website: www.latishajfitness.com
• Instagram: @latishajfitness
• Facebook: https://www.facebook.com/latishajfitness/
• Linkedin: Latisha Judie
• Youtube: Latisha Judie
• Yelp: Latisha j FITNESS