We recently connected with Kye Bayne and have shared our conversation below.
Kye, thanks for taking the time to share your stories with us today Let’s jump right into the heart of things. Outsiders often think businesses or industries have much larger profit margins than they actually do – the reason is that outsiders are often unaware of the biggest challenges to profitability in various industries – what’s the biggest challenge to profitability in your industry?
In my opinion the biggest challenge is competition. Not competition in the sense that everyone is fighting to be the best but in the sense that as creatives we shouldn’t be fighting. From time to time there is gatekeeping of skills and information that if shared builds the entire community. As a result there are new super gifted artist that have no idea how to price their work. So being slightly intimidated they may charge far below their actual worth and that then brings down the value for everyone. It’s almost like Jay-Z performing at a birthday party for $200. If it happens often enough thats the new price ceiling.
Kye, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?
My name is Kye Bayne and I started my journey in photography in the 6th grade, shooting with film then 7 camera upgrades later I make my photography business official. Now I shoot projects ranging from portraits to weddings and have expanded my services to include a photo booth, 360 video booth. I would have to say that my greatest asset to my clients comes when I do event based photography. I’m a big fan of candid shots. There’s a difference between not being ready for a photo and living in the moment. Any photographer can record who was at an event, but real talent or skill comes from blending into those event to the point where all the actions and expressions that are captured are genuine. The goal of a great candid photo is to make the viewer part of the moment.
We often hear about learning lessons – but just as important is unlearning lessons. Have you ever had to unlearn a lesson?
” The customer is always right” everyone is human and as such we don’t alway know what we don’t know. My job during any consultation is to break down what is being asked of me, and what the end result needs to be. There are times that a client will come in with a laundry list of needs and expectation but it’s the professionals job to let the client know what would work best for their situation under the factors of Time, Money and Quality. I’m okay taking on a project where I bill less when the client and I are on the same page than when I bill more and we are at odds though out the project. If person that you go to for a service isn’t willing to explain why your idea is good or bad then you shouldn’t go to them
Do you think there is something that non-creatives might struggle to understand about your journey as a creative? Maybe you can shed some light?
The greatest misconception i notice when it comes to photography is that people think that the work starts when I get to a venue and ends when pack my bag and say goodnight. This where a lot of the sticker shock comes from when I give a ballpark quote. If I shoot a 2 hour event for $400. Most people will see that as $200 and hour which is a great return. But in actuality is more like this: 1 discussing the event with the client before and after the event. 1 hour packing / unpacking equipment. 1-2 hour traveling. 2 hours at the event. 1 hour editing. 1 hour for in person delivery. So tally that up and we have about 6 hours of work at $66 an hour. Its okay to ask questions especially when you feel a price is too high but you have to understand that some things that don’t seem important to the event still need to be calculated in the budget.
Contact Info:
- Website: Peakaspectinc.com
- Instagram: https://www.instagram.com/peakaspect/
- Facebook: Facebook.com/profile.php?id=100063582040545&ref=hl
Image Credits
All images were taken by me.