We’re excited to introduce you to the always interesting and insightful Kristine Willson. We hope you’ll enjoy our conversation with Kristine below.

Kristine, thanks for taking the time to share your stories with us today Some of the most interesting parts of our journey emerge from areas where we believe something that most people in our industry do not – do you have something like that?

I often encounter the misconception that photographers are becoming obsolete due to the advanced capabilities of smartphones. However, I firmly believe otherwise. Entrusting someone with the expertise to preserve your cherished memories, capturing every angle, smile, and detail, and meticulously editing and delivering your photos is invaluable. We invest significant resources in high-quality gear, professional editing software, and continuous education through workshops and mentorships to ensure that we can handle your memories with the utmost care and skill. The level of dedication and craftsmanship we bring to our work makes the investment well worthwhile.

As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?

Hello, I’m Kristine Willson, the proud owner of Simply Willson Photography. My journey began amidst the challenges of the COVID-19 pandemic in 2020, shortly after welcoming my daughter into the world. Despite the initial hurdles, my determination propelled me forward. Over the past four years, I’ve dedicated countless hours and resources to honing my craft, finding immense joy in every session I undertake.

If I were to pinpoint my favorite aspect of photography, it would undoubtedly be capturing the profound love shared between couples. There’s something truly captivating about freezing those intimate moments in time.

What sets me apart is my unwavering commitment to the principle of ‘community over competition.’ I believe in supporting fellow photographers and fostering a collaborative environment. Whether it’s sharing knowledge to aid a colleague or transparently recommending another photographer better suited to fulfill a client’s specific vision, integrity guides my interactions. This approach not only builds trust with my clients but also cultivates meaningful relationships within the photography community.

I am deeply grateful for the support of my clients and the enriching journey that photography continues to offer me.

How’d you build such a strong reputation within your market?

I attribute the growth of my reputation to two key pillars: honesty and professionalism. I take immense pride in delivering my absolute best to every client, ensuring their needs are met and staying in constant communication with them throughout the entire process. Whether it’s their initial session or their tenth, I prioritize their memories above all else, dedicating myself wholeheartedly to capturing moments they’ll cherish forever.

Any advice for growing your clientele? What’s been most effective for you?

One of my most effective client acquisition strategies involves proactive engagement. This includes reaching out to local businesses to inquire about displaying my business cards, attending community events to network, and leveraging social media platforms to showcase my work and engage with followers. Rather than solely focusing on sales pitches, I prioritize building genuine connections by initiating conversations, sharing insights into my creative process, and inviting feedback from my audience. Meaningful interaction and authentic engagement serve as the cornerstone of my approach

Contact Info:

• Instagram: @simplywillson
• Facebook: Simply Willson Photography LLC
• Other: Tik Tok : @simplywillson