We recently connected with Kimani Lewis and have shared our conversation below.

Kimani, thanks for joining us, excited to have you contributing your stories and insights. Learning the craft is often a unique journey from every creative – we’d love to hear about your journey and if knowing what you know now, you would have done anything differently to speed up the learning process.

How did you learn to do what you do?

Honestly, a lot of trial and error. I studied what kind of songs were getting placed in TV, films, commercials and video games, broke them down, and practiced until I could match that same energy and emotion. Collaborating with other artists and producers and actually submitting to briefs taught me more than any tutorial ever could. Over time, I learned how to make music that truly supports the visual.
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Knowing what you know now, what could you have done to speed up your learning process?

I would’ve focused on sync-specific production much earlier instead of just making tracks for streaming. And I definitely would’ve started building real relationships in the sync space sooner with producers, agencies, and supervisors. That kind of connection accelerates your growth way faster than trying to figure it all out alone.
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What skills were most essential?

Emotional awareness and storytelling through sound. You have to understand what a scene or brand needs to feel and be able to translate that into music. Technical stuff like clean mixes and clear arrangements matter too… editors love when your track just fits. But honestly, mindset and consistency are just as important. You’ve got to keep showing up and creating, even when you don’t hear back from briefs.
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What obstacles stood in the way?

When I first started, there just wasn’t a lot of information out there about how sync actually works. It felt like this secret industry, and I had to learn through trial, error, and rejection. That’s actually why I started The Muzik Club… to give other producers and writers a community I wish I had in the beginning. It’s a place where people can learn, collaborate, and get real guidance on how to move in sync licensing the right way.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

My name is Kimani Lewis, also known as K. Lewis Muzik. I’m a music composer and producer based in West Palm Beach, Florida by way of Connecticut, specializing in music production for media. My music has been featured on platforms & networks like Netflix, Hulu, Fox, CBS, ESPN and more. I actually started out selling beats online, just trying to make a name for myself as a producer. Over time, I discovered the world of sync licensing and realized my music could tell stories through visuals and connect with people on a deeper level. That shifted my entire focus. My first placement came through LinkedIn after connecting with an agency that signed several of my tracks, which opened the door to more opportunities and growth in the sync space.

Today, I create music that blends energy, emotion, and storytelling. My focus is on crafting powerful, cinematic, and motivational tracks that elevate visual content for brands and entertainment companies. I don’t just make music that sounds good, I make music that works for editors, supervisors, and the stories they’re trying to tell.

Beyond producing, I’m the founder of The Muzik Club, a community built to help independent producers, songwriters, and artists learn, collaborate, and grow in sync licensing. I started it to give other creatives the kind of support, education, and connection I wish I had when I first started. My mission is simple: to help independent creatives win by turning their music into meaningful, sustainable opportunities

Is there mission driving your creative journey?

My mission has always been to help independent creatives win. When I first got into sync, it felt like a closed-off world, and I wanted to change that. That’s why I started The Muzik Club – to give producers and artists real access, education, and community so they can turn their music into opportunities without waiting on gatekeepers.

Any resources you can share with us that might be helpful to other creatives?

I wish I knew about communities earlier. Communities that were providing real education and real opportunities. For a long time, I was figuring things out on my own, and it slowed me down. The first real community I joined was one started by Jared Wells, and that honestly changed everything for me. It showed me how much faster you can grow when you’re surrounded by people who share knowledge, support each other, and move with purpose. That experience inspired me to create The Muzik Club — to give other independent creatives that same kind of connection and guidance I wish I had starting out.

Contact Info:

• Instagram: https://www.instagram.com/klewismuzik
• Other: https://linktr.ee/klewismuzik