We were lucky to catch up with Keyonne Spencer recently and have shared our conversation below.
Keyonne, thanks for joining us, excited to have you contributing your stories and insights. How has Covid changed your business model?
When I first decided to become a business owner, I had a vision of opening a physical office with a front desk, waiting area, several counseling rooms, a group therapy room, a break room and a beautiful cozy office just for me. I even drew pictures of it with décor! When covid hit, I quickly had to change those plans and go totally virtual. I now see clients 100 percent virtually. I’ve actually found that my clients seek me out because of being virtual. It’s convenient for them not to have to rush to an office or fight traffic and they can have therapy and be comfortable all from the comfort of their own home. I have no plans of ever returning to an office model.
Keyonne, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?
I’m originally from New Orleans, La and came to Houston, Texas in August of 2005. I started working for Child Protective Services as a Administrative Assistant and decided to pursue my counseling degree after seeing so many kids that came from broken homes. My thoughts were at that time was to help families by giving them the tools, resources and coping skills needed to sustain a healthy life. I also wanted to help couples have healthy marriages that in turn will produce and promote healthy children.
What’s been the most effective strategy for growing your clientele?
I’ve found that I’ve had to have several different types of strategies when it comes to finding clientele. Most of my clients come from referrals from their health insurance company. They provide them a list of therapists in their area and choose me after researching me online. Another way I get clientele is by connecting with a company called Headway. They provide client referrals just by being a part of their network. I also subscribe to several therapist directories that I promote my practice on to attract clients.
How do you keep your team’s morale high?
I manage a team at any given time of about 6-8 counseling student interns. My advice is to always be your true authentic self, be flexible, available, fair, have great boundaries and most of all, have patience.
- Website: www.spencercounselingservices.org
- Instagram: https://www.instagram.com/spencercounseling/
- Facebook: https://www.facebook.com/spencerconsultingfirm
- Linkedin: https://www.linkedin.com/company/spencercounselingservices/
- Twitter: https://twitter.com/FirmSpencer
Photo from Unsplash