Alright – so today we’ve got the honor of introducing you to Kelly Jorg. We think you’ll enjoy our conversation, we’ve shared it below.

Kelly, appreciate you joining us today. We’d love to go back in time and hear the story of how you came up with the name of your brand?

The name “Nalo” is rooted in our Co-founder Kelly’s family name, Manalo—the Filipino word for “to win.” It’s more than a name; it’s a philosophy. A reminder that every thriving business begins with a winning seed and strong roots. Nalo is both a tribute to our heritage and a reflection of the mindset required to grow with purpose. We’re here to help our clients build with intention, lead with clarity, and win in their space.

Kelly, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?

Led by Paul and Kelly Jorg, Nalo Seed is a Texas marketing agency built for ambitious brands. We combine strategy, creativity, and automation to help you scale revenue and strengthen your brand. Our approach is modern, data-driven, and always tailored to your unique business needs—no cookie-cutter solutions here.

We don’t just follow trends—we set them. Our Texas-based digital marketing approach blends creative thinking with proven strategy and the latest in AI technology, so you get results that last.

Nalo Seed Services
AI-Powered Growth
Harness the power of artificial intelligence to streamline your marketing, uncover actionable insights, and drive scalable results. We help you integrate AI as a true extension of your business—enhancing decision-making, saving time, and amplifying your team’s impact.

Brand Development
Build a memorable, authentic brand with our digital marketing and creative expertise.

Digital Marketing Strategy
Custom strategies, SEO set up and maintenance, advertising, campaign planning, and ongoing consulting to help you reach your goals—powered by data and creativity.

Web Design & UX
Modern, conversion-focused websites and user experiences developed, designed and launched by our marketing agency team.

How do you keep in touch with clients and foster brand loyalty?

We prioritize meaningful, long-term relationships with our clients—well beyond project delivery. One way we stay connected is through our active involvement in the Austin Women in Tech community, a local nonprofit that hosts regular networking events. Kelly serves on the board as a graphic designer, contributing her skills to support and strengthen the local tech ecosystem. This community engagement allows us to connect with clients and peers in person, fostering trust, collaboration, and real camaraderie.

We also follow our clients on social media and subscribe to their newsletters to stay up-to-date on their milestones and achievements. Whether it’s a product launch, a press feature, or a new hire, we celebrate their wins as if they were our own. It reflects the care and intention we bring to every partnership.

At Nalo Seed, we’re not just creating marketing assets—we’re helping build strong brand foundations from day one. Our approach is transparent and collaborative: we walk clients through our strategy and setup so they can understand how everything works and how it drives growth. Education and partnership are core to our process. When our clients thrive, we’re right there cheering them on.

Can you tell us about a time you’ve had to pivot?

Between 2021 and 2023, our lives changed dramatically—we welcomed three children in under three years. Three under three! That season was filled with joy, exhaustion, and a total redefinition of who we were—as individuals, partners, and professionals.

Parenthood challenged us to grow quickly, to communicate better, and to truly learn how to support one another under pressure. Balancing a demanding tech career, the sleepless early years, and a new family dynamic taught us resilience and clarity. One of the biggest lessons? There’s never a “perfect time” to start a family—just like there’s never a perfect time to start a business.

We’d always dreamed of entrepreneurship (we even had a logo ready years ago), but it wasn’t until the rise of AI that we felt truly equipped to act on that vision. AI gave us the tools to move fast and build smart—and that momentum inspired us to help others do the same. We’re passionate about making businesses more efficient and powerful through strategy, storytelling, and technology.

Today, we get to do meaningful work on our own terms—whether that means launching a campaign or making it to our daughter’s ballet class. It’s not just about flexibility; it’s about building a life that reflects what matters most.

Contact Info:

• Website: https://www.naloseed.com/
• Instagram: https://instagram.com/naloseed
• Linkedin: https://www.linkedin.com/company/nalo-seed
• Twitter: https://twitter.com/naloseed

Image Credits

Paul Jorg for the selfie image. Caption: Paul and Kelly Jorg at an Austin Women in Tech AI Panel in June 2025.

Kelly Jorg created all the the graphic designs.

Kelly Jorg headshot image is from Austin photographer Brandon Hill.